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Winner of Peugeot Design Contest

— February 26, 2007 — Autos
Mr. Mihai Panaitescu, 20, studies design at the I.E.D. Turin, Italy is the winner of Peugeot design contest. His project is called “Flux Concept Design”
According to the winner “The name Flux was inspired by the continuous change and flow of our daily lives during work and play. The shape also represents this flow with transitions through hard and smooth lines, between straight and curved all of which are characteristics of Peugeot.”
The reward of this contest is the winning project will be produced as a scale 1 model and it will be presented on the Peugeot stand at Frankfurt 2007 Motor show. In addition, the winning project will be in a video game Xbox 360.
Trend Themes
1. Automotive Design Contests - There is an opportunity to leverage design contests for disruptive innovation in automotive design.
2. Technology Integration in Automotive Design - The integration of designs into video games such as Xbox 360 displays an opportunity for technology integration in automotive design.
3. Fluid Design - The winner's use of 'Flux Concept Design' represents an opportunity for fluid and dynamic car designs.
Industry Implications
1. Automotive Design - Automotive design companies may benefit from implementing design contests to develop innovative and fresh designs.
2. Video Game Industry - Collaboration between automotive design and video game industries provides opportunities for innovative marketing.
3. Consumer Electronics - Consumer electronics industries specializing in developing automotive tech can integrate fluid and dynamic design concepts into their products.
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