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Dogs as Models

Pups Show off Alexander Olch's Opening Ceremony Collection

— May 29, 2009 — Fashion
Who needs temperamental models when you can have cute little canines to showing off the latest fashions? Alexander Olch displays his bow tie collection using stylish pups for his collection available at Opening Ceremony.

There are a variety of patterns for Alexander's well-made ties and bow ties that would be a doggone shame for any man to miss out on.

For more info or to purchase from Alexander Olch's collection, visit here.

Implications - Consumers today are much more likely to invest in a company or business that portrays themselves as approachable and trustworthy. A simple and effective way to achieve this is by creating products with endearing or genuine qualities with which consumers can make a personal or emotional connection.
Trend Themes
1. Canine Modeling - The use of dogs as models for fashion collections is a trend that provides a unique and endearing approach to showcase products.
2. Pet-inspired Fashion - The trend of incorporating pet-themed patterns and designs in fashion collections offers opportunities to tap into the emotional connection that consumers have with their pets.
3. Approachability and Trustworthiness - The trend of creating products with endearing or genuine qualities helps businesses establish a relatable and trustworthy image.
Industry Implications
1. Fashion - The fashion industry can leverage the trend of using dogs as models to create captivating and relatable advertising campaigns.
2. Design - The design industry can explore the potential of incorporating pet-themed patterns in their creations, appealing to consumers' emotional connection with their pets.
3. Marketing and Branding - Marketing and branding professionals can focus on strategies that highlight the approachable and trustworthy aspects of a company through products with endearing qualities.
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