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Magic Mirror

Internet Connected Mirror Helps Pick Your Outfit

— January 22, 2007 — Fashion
The designer Icon Nicholson revealed a Magic Mirror concept that lets you capture pictures of your clothing with its integrated camera to help you find the right outfit that suits you. You can also send the pictures to your friends to let them decide for you.

Implications - The design was created for dressing rooms so that users could try on clothes virtually instead of having the hassle of dressing and undressing. The option of sending your new look out to your friends for approval is a great idea for those who have ventured out without a shopping buddy. Many women like to have the approval of another before they purchase an item because it makes them more confident in their decision.
Trend Themes
1. Virtual Try-on - The Magic Mirror concept opens up opportunities for virtual try-on technology in dressing rooms, allowing users to see how clothes look on them without needing to physically try them on.
2. Social Shopping - The ability to send pictures of potential outfits to friends for approval highlights the trend of social shopping, where consumers seek input from their peers before making purchasing decisions.
3. Smart Mirrors - The integration of cameras and internet connectivity in mirrors presents opportunities for the development of smart mirrors that provide personalized fashion advice and recommendations.
Industry Implications
1. Retail - The Magic Mirror concept has disruptive innovation potential in the retail industry by improving the shopping experience through virtual try-ons and social shopping features.
2. Fashion - The concept of Magic Mirror disrupts the fashion industry by leveraging technology to enhance the way people try on and choose clothes, making it more convenient and interactive.
3. Technology - The development of smart mirrors, like the Magic Mirror concept, represents a disruptive innovation opportunity within the technology industry, combining cameras, connectivity, and AI to offer personalized fashion experiences.
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