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Benchvertizing

Have a Break, Have a Seat on a Kitkat Bar

— January 1, 2009 — Marketing
I have to confess: I am a daily Kitkat addict: I buy them wholesale.

Now I have to have this bench to take a break on, a Tasty Seat for a Candy Treat. Hilarious.

This public space ad is excellently in line with its well known slogan, ‘Have a break, have a Kit Kat!’

Implications - Finding new and creative ways to advertise your product or service is imperative. The more unique and unexpected your advertisement, the more buzz that will be created and the more consumers are likely to take notice of your brand. You can't climb the ladder to the top without a boundless imagination when it comes to marketing mediums.
Trend Themes
1. Unique Advertising - Exploring unconventional advertising methods can generate buzz and attract consumer attention.
2. Creative Marketing - Utilizing boundless imagination in marketing mediums can help climb the ladder to success.
3. Unexpected Branding - Creating unexpected and surprising advertisements can help brands stand out in the market.
Industry Implications
1. Advertising - Innovative advertising methods can disrupt the traditional advertising industry.
2. Marketing - Adopting creative marketing strategies can revolutionize the marketing industry.
3. Branding - Creating unexpected brand experiences can disrupt the branding industry.
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