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CMA Awards Red Carpet Fashion

Shiny, Colorful & Elegant Gowns

— November 13, 2008 — Celebs
The 42nd annual Country Music Awards showcased colorful fashion choices from the likes of Taylor Swift, Miley Cyrus, Carrie Underwood, and the sparkling Dixie Chicks trio.

A few bold celebrities flaunted the shiny sequin trend (Taylor Swift in a sequin and crystal Kaufman Franco gown and the Dixie Chicks in only God knows what).

However, it was colorful gowns that dominated this CMA red carpet with Carrie Underwood going with a kenari yellow Roberto Cavalli gown, Miley Cyrus in a white Roberto Cavalli halter neck gown with a colourful floral, Jewel in a yale blue halter Roberto Cavalli, and Julianne Hough in bright pink. 

But it was not all about colors. Black was well represented by Nicole Kidman in a black Jil Sander Spring 2009 piece, and Shania Twain in a black mini. Also, Reese Witherspoon looked Oscar red carpet good in an asymmetric black Marchsea Spring 2009 gown.
Trend Themes
1. Shiny Sequin Trend - Disruptive innovation opportunity: Develop sustainable and eco-friendly sequin alternatives for fashion garments.
2. Colorful Gowns - Disruptive innovation opportunity: Create customizable and interactive LED gowns that change color based on the wearer's mood or surroundings.
3. Black Minimalism - Disruptive innovation opportunity: Design innovative and sustainable black fabric alternatives that offer the same sleek and elegant aesthetic.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate smart technology into garments for personalized fashion experiences.
2. Textile Manufacturing - Disruptive innovation opportunity: Develop eco-friendly and biodegradable textile materials to reduce the environmental impact of fashion production.
3. Fashion Retail - Disruptive innovation opportunity: Implement virtual reality technology in retail stores to create immersive shopping experiences.
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