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Neckless Virtual Guitars

The TOMY Rockstar

— September 29, 2008 — Life-Stages
The TOMY Guitar Rockstar is going to be a hit during the holiday gift season for music lovers of all ages. It is affordable, thank God, at £14.99.

All a wannabe rock legend has to do is turn on Guitar RockStar, grab the electronic guitar neck, finger the frets and strum the infrared ‘strings’ to play a choice of two modes. Unlike similar programs like Guitar Hero, virtual strings are held down rather than buttons.
Trend Themes
1. Virtual Guitars - Disruptive innovation opportunity: Develop advanced virtual guitars that offer more realistic playing experiences and customizable features.
2. Affordable Music Gadgets - Disruptive innovation opportunity: Create a range of affordable music gadgets that appeal to music lovers of all ages and provide accessible music-making experiences.
3. Interactive Instrument Technology - Disruptive innovation opportunity: Explore interactive instrument technology that combines physical and virtual elements to enhance the playing experience and creativity of musicians.
Industry Implications
1. Music Technology - Disruptive innovation opportunity: Develop cutting-edge music technology products that push the boundaries of music creation, performance, and accessibility.
2. Consumer Electronics - Disruptive innovation opportunity: Integrate music-related gadgets into the consumer electronics market to diversify and expand the product offerings for tech-savvy consumers.
3. Toys and Games - Disruptive innovation opportunity: Evolve traditional toys and games by incorporating interactive music-making features to provide immersive and educational play experiences.
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