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World Record Photo Shoots

Guinness Launches 2009 Book With Smallest Man, Leggiest Woman

— September 19, 2008 — Marketing
The Guinness Book of Records recently launched its 2009 edition with the most bizarre photo shoot on the steps of London’s Trafalgar Square.

It featured the world’s smallest man, Pingping from China who stands just 2 ft 5 inches with the world’s longest pair of female legs which belongs to Svetlana Pankratova.  Whilst Russian born Pankratova has the leggiest pair of legs in the world, she is not the tallest woman. She is only 6 ft 4inches but her legs are more than four feet long - far higher than Pingping’s height. Yep, he did look up in the video!!

20 year old Pingping’s fame began in 2007 when he appeared in a Japanese television program. Rumor has it that he protects his image well, insisting on substantial fees. He comes from China’s Inner Mongolia region. His father says that when he was born, he was as small as the palm of his hand. He may either have a kind of bone deformity called Osteogenesis Imperfecta or Primordial Dwarfism.

As for Pankratova, finding clothes that fit is nigh impossible.
Trend Themes
1. Smallest Man - The trend of showcasing individuals with unique physical attributes, such as the smallest man in the world, presents disruptive innovation opportunities in the entertainment and tourism industries.
2. Leggiest Woman - The trend of featuring individuals with extraordinary physical characteristics, like the leggiest woman in the world, opens up disruptive innovation opportunities in the fashion and footwear industries.
3. Guinness World Records - The trend of celebrating and documenting extraordinary human achievements, as seen in Guinness World Records, offers disruptive innovation opportunities in the publishing and media industries.
Industry Implications
1. Entertainment - The entertainment industry can capitalize on the trend of showcasing individuals with unique physical attributes by creating engaging content and experiences around them.
2. Tourism - The tourism industry can seize the trend of featuring individuals with extraordinary physical characteristics by developing themed attractions and experiences that cater to curious travelers.
3. Fashion - The fashion industry has the chance to innovate by designing specialized clothing solutions for individuals with unusual physical attributes, such as the leggiest woman in the world.
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