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Sporty Normcore Editorials

Nemanja Maksic Stars in RedMilk's Latest Cover Story

— June 5, 2014 — Fashion
Nemanja Maksic stars in the "Nemanja Goes Red" exclusive for RedMilk magazine. The model is captured by photographer Luca Bellumor's lens while posing in a stark studio setting.

Styling for this sporty editorial is courtesy of Lorenzo Posocco who is assisted by Chiara Calzone. The duo dresses Nemanja in effortlessly cool casuals that range from Adidas tracksuits to bucket hat accessories that are nostalgic and 90s inspired.

Embracing fashion's current "Normcore" obsession, the "Nemanja Goes Red" editorial for RedMilk is the cover-story for the publication's "Boys Who Fashion" issue. The fashion story embraces minimalism and ambiguity and rejects over-the-top styling.

Hair and makeup for the fashion story is courtesy of Valentino Perini and Sissy Belloglio who help bring photographer Luca Bellumor's vision to life.
Trend Themes
1. Sporty Normcore - Disruptive innovation opportunity: Develop a line of sporty normcore clothing that combines comfort and style.
2. Nostalgic 90s Inspired - Disruptive innovation opportunity: Create a platform for designers to collaborate and create new designs inspired by 90s fashion trends.
3. Minimalism and Ambiguity - Disruptive innovation opportunity: Design a minimalist and versatile clothing line that allows for individual interpretation and personal expression.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Implement new technologies such as 3D printing and AI in the fashion industry to streamline production and improve customization.
2. Photography - Disruptive innovation opportunity: Develop innovative camera equipment or software that enhances the photography process and allows for unique and artistic shots.
3. Beauty - Disruptive innovation opportunity: Create a line of beauty products that embrace natural, minimalist aesthetics and cater to the growing demand for clean and sustainable beauty options.
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