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Savory Scent Fresheners

The Macaroni & Cheese Air Freshener is a Delicious Gag Gift

— June 2, 2014 — Pop Culture
Not everyone is a fan of floral or vanilla scents, common fragrances created to freshen the home, car and any other enclosed space that needs a little sprucing up in the scent department; enter the Macaroni & Cheese Air Freshener. It is a savory air freshener that will take people back to their childhood and college days when nothing taste better than a box of pasta and cheese powder.

Created by Accoutrements, the Macaroni & Cheese Air Freshener might be considered a gag gift for those who really have an undying love for the cheap and convenient meal, but it can easily be appreciated on a higher level as well. Shaped just like a bowl of Mac & Cheese, it comes on a string to hang.
Trend Themes
1. Savory Scent Fresheners - The Macaroni & Cheese Air Freshener taps into the trend of unconventional air freshener scents, offering a unique and nostalgic fragrance experience.
2. Gag Gifts - The Macaroni & Cheese Air Freshener highlights the trend of humor and novelty items, presenting a disruptive innovation opportunity for the gag gift industry.
3. Nostalgic Products - The Macaroni & Cheese Air Freshener capitalizes on the trend of nostalgia-driven products, providing a novel way for consumers to relive childhood memories through scent.
Industry Implications
1. Home Fragrance - The Macaroni & Cheese Air Freshener targets the home fragrance industry, offering a quirky and playful alternative to traditional scents.
2. Gifts and Novelties - The Macaroni & Cheese Air Freshener taps into the gifts and novelties market, catering to consumers seeking unique and humorous products.
3. Food and Beverage - The Macaroni & Cheese Air Freshener explores the intersection of food and fragrance, presenting an opportunity for the food and beverage industry to expand into unconventional product lines.
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