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Top 65 Social Good Trends in May

From Catchy Cervical Cancer Raps to Feminist Statue Shows

— May 31, 2014 — Autos
The top May 2014 social good trends feature a variety of powerful, interactive and memorable campaigns supporting various causes. Getting people's attention can be a very challenging task with everyone's eyes glued to their smartphones and attention spans shorter than ever before, but campaigns like the Catchy Cervical Cancer Raps and Anti-Abuse Vending Machines effectively get people to listen and to consume information.

Also featured here is the anti drive and text campaign that went viral. All of these ads did exceptional jobs in capturing the attention of markets often distracted by other things. Social messages are the most important and these campaigns delivered.

For more insight into today's top social good trends, marketing strategies and new organizations and social businesses, check out Trend Hunter's Social Good Trend Report.
6.3
Score
Popularity
Activity
Freshness
61
Celebrity Peace Projects
Celebrity Peace Projects
Lily Allen Takes a Stand with the Axe Peace Project and Their Fans
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60
Lost Daughter Exhibitions
Lost Daughter Exhibitions
The Terracotta Army is an In-Situ Installation Featured at Centquatre
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59
Charitable Space Adventures
Charitable Space Adventures
Donating to the Ticket to Rise Contest Could Win You a Ticket to Space
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58
Economical Weather Impact Charts
Economical Weather Impact Charts
This Weather-Affecting Infographic Showcases Overlooked Facts
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57
Charitable Shark Shirts
Charitable Shark Shirts
This Shark T-Shirt Cleverly Reminds That Sharks are Worthy Creatures Too
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56
Tiger-Saving Songs
Tiger-Saving Songs
The 'Endangered Song' Represents the Small Sumatran Tiger Population
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55
Mormon-Inspired Memo Books
Mormon-Inspired Memo Books
These Gorgeous Memos' Vibrant Designs are Inspired by the Mormon Faith
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54
Hate Message Response Ads
Hate Message Response Ads
This Honey Maid Ad is a Response to Hateful Comments
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53
Charitable Falling Food Videos
Charitable Falling Food Videos
‘Raining Food’ Shows YouTubers Being Sloshed with Food for Charity
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52
Energy-Wasting Tattletale Apps
Energy-Wasting Tattletale Apps
Environmental Reporting App LightsOut Lets Users Note Harmful Acts
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51
Bold HIV Awareness Campaigns
Bold HIV Awareness Campaigns
This Interactive Online Campaign Encourages Open Conversations on HIV
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50
Resourceful Money-Saving Fonts
Resourceful Money-Saving Fonts
Ryman Eco is the New Sustainable Font That Could Help the Planet
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49
Catchy Cervical Cancer Raps
Catchy Cervical Cancer Raps
Nadia Kamil Raps About the Importance of Pap Smears
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48
Planetary Cake Pops
Planetary Cake Pops
These Environment-Themed Cake Pops Celebrate Earth Day 2014
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47
Photo App-Based Auctions
Photo App-Based Auctions
The Instaheart Charity Auction Takes Place Entirely on Instagram
<
46
Brutal Distracted Driving Ads
Brutal Distracted Driving Ads
This Ad Aims to Discourage Text Messaging While Driving
<
45
Uncompassionate Poverty Experiments
Uncompassionate Poverty Experiments
The Pilion Trust Tests Concern for Poverty in London
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44
Feel-Good Homeless Pranks
Feel-Good Homeless Pranks
These Homeless People Are in for a Memorable Gourmet April Fool's Dinner
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43
Poverty-Violence Awareness Campaigns
Poverty-Violence Awareness Campaigns
The 'Locust Effect' Highlights Violence Against the Poor
<
42
Kid-Friendly Environmental Apps
Kid-Friendly Environmental Apps
The Four Seasons Earth Day App Will Help Your Kids Be More Green
<
41
Viral Good Deed Videos
Viral Good Deed Videos
Break.com and Prank It FWD Teamed Up to Do This Nice April Fools Prank
<
40
Gigantic Child Victim Portraits
Gigantic Child Victim Portraits
The #NotABugSplat Poster is a Reminder of Drone Strike Casualties
<
39
Modern Passover Scripture Apps
Modern Passover Scripture Apps
This App Offers a Rich Multimedia Version of the Passover Haggadah
<
38
Cute Puppy Video Campaigns
Cute Puppy Video Campaigns
The Pedigree Adoption Drive Video is Direct
<
37
Charitable Card Readers
Charitable Card Readers
This Special Square Credit Card Reader Supports the Fights Against AIDS
<
36
Supportive Rainbow Coffee Campaigns
Supportive Rainbow Coffee Campaigns
The Rainbow Coffee Project Uses Java to Raise LGBT Awareness
<
35
Paper-Made Schools
Paper-Made Schools
Shigaru Ban Helps Those in Need by Replacing the Miao Miao School in China
<
34
Inspirational Makeup-Removing Ads
Inspirational Makeup-Removing Ads
Dermablend's 'Camo Confession' Proves Beauty is on the Inside
<
33
African Atrocity Photography
African Atrocity Photography
This Conflict Photo Series is Raw and Sheds Light on a Serious Issue
<
32
Edible Can Structure Competitions
Edible Can Structure Competitions
'Canstruction Encourages Designers to Build Using Canned Food
<
31
Negative Speech Boycotting Campaigns
Negative Speech Boycotting Campaigns
The 'You Don't Say' Campaign Shows Us Our Lingo Needs Change
<
30
High-Tech GPS Lifejackets
High-Tech GPS Lifejackets
These Lifejackets Could Help Prevent Fatalities in a Sea Disaster
<
29
Smartphoneless Rickshaw Rides
Smartphoneless Rickshaw Rides
An Uber-Like Rickshaw Service Helps Low Income Workers in Pakistan
<
28
Charitable Anti-Abuse Ads
Charitable Anti-Abuse Ads
The Penny Prison by Movimento De Mulheres Fights for Women's Rights
<
27
Explosive Weapon Photography
Explosive Weapon Photography
This Explosion Photo Series Highlights How Weaponized Our World Is
<
26
Marathon Tribute Sneakers
Marathon Tribute Sneakers
New Balance Released a Shoe in Honor of the Boston Marathon 2014
<
25
Drown-Simulating Websites
Drown-Simulating Websites
CLM BBDO Created a Website that Lets Viewers Simulate Drowning at Sea
<
24
Sterotype-Reversing Ads
Sterotype-Reversing Ads
This Women Empowering Ad Flips Stereotypes Upside Down
<
23
Anti-Abuse Vending Machines
Anti-Abuse Vending Machines
The Helpless Machine Made for a Shocking Domestic Violence Campaign
<
22
Hope-Revealing Candles
Hope-Revealing Candles
The Amnesty International Freedom Candles Contain a Promises Within
<
21
Interactive Shrinking Ads
Interactive Shrinking Ads
This Anti-Bullying Film Gets Shorter Each Time You Share it on Facebook
<
20
Disappearing Animal Campaigns
Disappearing Animal Campaigns
WWF Compares Endangered Animals to Vanishing Snapchat Photos
<
19
Paper Log Abodes
Paper Log Abodes
Shigeru Ban Constructs Temporary Shelters to Help the Philippines
<
18
Sudanese Refugee Photography
Sudanese Refugee Photography
Mike Mellia's South Sudan Photography Project is Inspiring
<
17
Endangered Avian Murals
Endangered Avian Murals
This Street Artist Paints Endangered British Birds in London
<
16
Mother-Child Fashion Ads
Mother-Child Fashion Ads
The Born Free Africa Campaign Stars Doutzen, Sasha and Karolina
<
15
Decrepit Illusory Paintings
Decrepit Illusory Paintings
This Perspective Street Art Painting Reminds of Disaster in Japan
<
14
Chemical-Emitting Board Games
Chemical-Emitting Board Games
Purling London's Luxury Chess Set Raises Awareness of Modern Warfare
<
13
Abruptly Ended Fairy Tales
Abruptly Ended Fairy Tales
The Abril Educacao Ad Campaign Encourages People to Keep Reading
<
12
Icon-Emulating Kids Photography
Icon-Emulating Kids Photography
Eunique Jones' Snaps Kids Dressed Up as Icons for Girl Empowerment
<
11
Feline Abuse Awareness Footwear
Feline Abuse Awareness Footwear
Vans Cat Shoes Were Made to Support the ASPCA
<
10
New Age Feminist Magazines
New Age Feminist Magazines
Girls Like Us is a Modern Feminist Manifesto
<
9
Abandoned Activism Art
Abandoned Activism Art
Seph Lawless Photographed the Abandoned Randall Park Mall
<
8
Negotiable Payment Cafes
Negotiable Payment Cafes
The UK is Offering Its First Pay-As-You-Feel Cafe
<
7
Charitable Testicle Waxings
Charitable Testicle Waxings
Men Participate in Not-The-Sac Wax For Testicular Cancer Canada
<
6
Homeless Possession Photography
Homeless Possession Photography
John Kilar's Skid Row Photography is Powerful and Heart-Wrenching
<
5
Illustrated Anti-Bullying Ads
Illustrated Anti-Bullying Ads
This Anti-Bullying Campaign is Candid and Direct
<
4
Familial Poverty Photography
Familial Poverty Photography
'Living on a Dollar a Day' Will Make You Think Twice
<
3
Easter Animal Cruelty Ads
Easter Animal Cruelty Ads
PETA's Easter Ad Highlights the Egg Industry's Killing of Chicks
<
2
Cleavage-Blaming Abuse Ads
Cleavage-Blaming Abuse Ads
The Star Models Sexual Violence Campaign Promotes a Powerful Message
<
1
Juxtaposed Weaponry Ads
Juxtaposed Weaponry Ads
The Adot Words Kill War Campaign is a Powerful Call to Peaceful Arms
<