The One Glass Wines Are Packed as Easy-to-Open Individual Servings
Laura McQuarrie — April 21, 2014 — Lifestyle
References: oneglass.de & thedieline
One Glass wines come packaged in convenient 100 mL single-sized pouches, so that you're able to have the perfect amount of wine on the go. The portable wine packaging design by Brand Your Life was developed to be an alternative in the market, offering something different from heavy glass bottles and bulky boxes that is lightweight and recyclable.
The One Glass wines are color coded to represent the different varieties offered, including Cabernet Sauvignon, Pinot Grigio, Sangiovese and Vermentino that are sold as single pouches as well as in multi-packs. The bottle-shaped pouches aren't capped with a traditional cork, so it's easy to throw a One Glass pouch in a bag and not have to worry about packing any extra tools to open it later.
The One Glass wines are color coded to represent the different varieties offered, including Cabernet Sauvignon, Pinot Grigio, Sangiovese and Vermentino that are sold as single pouches as well as in multi-packs. The bottle-shaped pouches aren't capped with a traditional cork, so it's easy to throw a One Glass pouch in a bag and not have to worry about packing any extra tools to open it later.
Trend Themes
1. Convenient Wine Packaging - Opportunity for innovative packaging solutions that offer ease of use and portability, such as single serve pouches.
2. Lightweight and Recyclable - Growing demand for environmentally-friendly packaging options that reduce waste and are easy to transport.
3. Color-coded Wine Varieties - Potential to create unique branding opportunities through color-coded packaging to differentiate wine varieties.
Industry Implications
1. Wine Packaging - Opportunity for packaging companies to develop innovative designs that provide convenience and sustainability.
2. Beverage Distribution - Potential for companies in the beverage distribution sector to offer single serve wine pouches as a convenient and eco-friendly option.
3. Wine Retail - Wine retailers can capitalize on the trend by offering a range of single serve wine pouches with unique and attractive packaging options.
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