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Chic Androgynous Lookbooks

The Ksenia Schnaider Spring/Summer 2014 Collection is Boyish and Modern

— March 24, 2014 — Fashion
Ukraine-based fashion studio Ksenia Schnaider presented its Spring/Summer 2014 collection that's inspired by the concept of protective function in clothing, while also highlighting a utilitarian and sacred notion. Collars on clergy dresses, military pants, lapel badges, rubber bands, square-­cut aprons and coarse cloth all take center stage in the Ksenia Schnaider Spring/Summer 2014 collection. All of these elements are presented in a very minimal way throughout the collection, yet shine through as the defining characteristics.

The lookbook was created in collaboration with photographer Inna Franco, and inspired by the lyrics from Grace Jones' song 'Walking in the Rain' "feeling like a woman, looking like a man." Strong beauty underlies the Ksenia Schnaider Spring/Summer 2014 collection. The duo behind the brand continue to create clothing that aims to last, ensuring that it will withstand seasons, if not years. The designs not only in this collection, but also in previous collections, are presented as simple, conscious and undoubtedly timeless.
Trend Themes
1. Utilitarian Fashion - By incorporating military-inspired elements and a utilitarian aesthetic, there is an opportunity to disrupt the fashion industry with functional and durable clothing.
2. Androgynous Style - The creation of androgynous lookbooks and collections opens up a space for innovative gender-neutral fashion that blurs traditional boundaries.
3. Minimalist Design - Emphasizing minimalism in fashion design allows for the development of timeless and conscious clothing that can withstand changing trends.
Industry Implications
1. Fashion - The fashion industry can incorporate utilitarian elements and androgynous styles into their collections, creating disruptive fashion trends.
2. Photography - Collaborations between fashion studios and photographers create opportunities for unique androgynous lookbooks that challenge traditional beauty norms.
3. Retail - The retail industry can embrace minimalist design principles by curating collections that prioritize timeless and conscious clothing, offering a unique selling point to consumers.
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