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Pop Culture Hipster Books

The Portlandia Book Brings Apathetic Hipster Love

— March 21, 2014 — Pop Culture
The Portlandia book utilizes the humor that makes the show so popular and puts it on paper. The book, however, isn't a novel, and acts as an activity book for the artisiest members of the Northwestern section of the States.

Portlandia is famous for not only putting hipster lifestyle on the map, but also relentlessly poking fun at the whole thing. This book takes all the apathy, before-it-was-cool-isms and obscure references to new heights.

Capturing satire in written form is incredibly hard, but considering the Portlandia book was written by the stars and creators of the show, Fred Armisen and Carrie Brownstein, the humor translates perfectly. Portlandia is a cult hit right now, but with this book, it could extend its reach even further.
Trend Themes
1. Hipster Culture - Opportunity for disruptive innovation: Develop products or services that cater to the unique preferences and interests of the hipster demographic.
2. Satirical Literature - Opportunity for disruptive innovation: Explore the creation of satirical books that humorously critique and reflect certain cultural movements or lifestyles.
3. Cult TV Show Merchandise - Opportunity for disruptive innovation: Create merchandise or activity books based on popular cult TV shows to further engage and expand their fan base.
Industry Implications
1. Publishing - Opportunity for disruptive innovation: Innovate in the publishing industry by experimenting with unconventional book genres or formats to attract niche audiences.
2. Entertainment - Opportunity for disruptive innovation: Incorporate satirical elements and humor into various entertainment mediums, such as TV shows, movies, or online content, to appeal to a broader audience.
3. Merchandising - Opportunity for disruptive innovation: Develop unique and creative merchandise related to popular cult TV shows or subcultures to capitalize on their dedicated fan bases.
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