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Top 100 Social Good Trends in 2013

From Diversified Body Campaigns to Rap Collaboration Charities

— January 3, 2014 — Social Good
Social good trends in 2013 reflected a more diversely educated, globally aware generation of young people who, thanks to information available on the Internet, are able (and willing) to show empathy toward a wide range of causes that oftentimes have no direct effect on them. Thus, this past year was about literally putting the power in the hands of the people with social good campaigns created, shared and contributed to via social media.

This was also the year of diversified beauty and gender equality, as the tone of many campaigns and ideas, such as H&M's plus-sized mannequin and Debenham's summer lookbook, which featured paralympian athletes, several older women and various other underrepresented beauties.

Diver deeper into the world of social good and become familiar with the world's literal best by checking out our Social Good Trend Report.
5
Score
Popularity
Activity
Freshness
96
Charitable Rapper Apparel
Charitable Rapper Apparel
Akomplice's Clothing Line Funds Music Education for Kids
<
95
Charitable Cultural Prints
Charitable Cultural Prints
These Culturally Inspired Posters are for Clean Water in India
<
94
Social Flatulence Health Ads
Social Flatulence Health Ads
This Canadian Anti-Smoking Ad Points Out Hypocrisy in Social Smoking
<
93
Ear-Inspired Sculptures
Ear-Inspired Sculptures
Yobosayo by Yang Soo-in Allows Korean Citizens to Voice Opinions
<
92
Depressingly Honest Office Captures
Depressingly Honest Office Captures
These Office Photos are Cubicle Sympathizers
<
91
Facade Graffiti Facelifts
Facade Graffiti Facelifts
Boa Mistura Revamped an Old Building with a Community Mural Project
<
90
Home Replicating Pods
Home Replicating Pods
The Mamelodi Pod Could Help to Raise Life Quality in South Africa
<
89
Crafty Anatomy Collages
Crafty Anatomy Collages
The Anatomy Box Cleverly Explains the Human Body to Kids
<
88
Animalistic Superhero Sculptures
Animalistic Superhero Sculptures
This Iron Man Gorilla Sculpture Turns Tony Stark into a Primate
<
87
Adorably Sophisticated Children's Costumes
Adorably Sophisticated Children's Costumes
The H&M Kids Halloween Costume Collection is Aww-Worthy
<
86
High Tech Condom Competitions
High Tech Condom Competitions
The Bill Gates Grand Challenges in Global Health is Lucrative
<
85
Heroic Perspective-Shifted Photography
Heroic Perspective-Shifted Photography
M.A.F.I.A. Explores What a Poor Batman Would Look Like
<
84
Over-Indulgent Cake Sundaes
Over-Indulgent Cake Sundaes
Combat a Sweet Tooth with this 'Willow Bird Baking' Ice Cream Creation
<
83
Extremely Confined Abode Portraits
Extremely Confined Abode Portraits
These Cramped Apartments Were Taken to Expose a Housing Crisis
<
82
Optical Illusion Looking Glasses
Optical Illusion Looking Glasses
The Fathom Mirror by Joe Doucet is a Tribute to Sandy Victims
<
81
Luxurious Palate-Inspired Getaways
Luxurious Palate-Inspired Getaways
'VeryFirstTo' Introduces a $275,000 Food-Centric Holiday
<
80
Politically Charged Photography
Politically Charged Photography
Photographer Monica Denevan Captures Everyday Life in Burma
<
79
Fully Recycable Umbrellas
Fully Recycable Umbrellas
The Components of the Ginkgo Umbrella Can Be Dismantled and Recycled
<
78
Stereotype-Breaking Social Media Accounts
Stereotype-Breaking Social Media Accounts
The Everyday Africa Instagram is Educational and Honest
<
77
Beast-Repairing Ads
Beast-Repairing Ads
This WWF Promotion Features Animals Being Treated Like Autos
<
76
Couture Charity Christmas Sweaters
Couture Charity Christmas Sweaters
Save The Children's Christmas Jumper Day Auction is Luxurious
<
75
Majestic Jungle Cat Portraits
Majestic Jungle Cat Portraits
This Bengal Tiger Photography Offers an Intimate Look at the Beasts
<
74
Photoshop-Revealing GIFS
Photoshop-Revealing GIFS
These GIFS Reveal the Drastic Enhancing Effects of Celebrity Photoshop
<
73
Energy-Generating Jungle Gyms
Energy-Generating Jungle Gyms
Empower Playgrounds Harnesses the Boundless Energy of Children
<
72
Dejected Zoo Animal Photography
Dejected Zoo Animal Photography
'Captive' Reveals the Heartbreaking Reality Behind Zoos
<
71
Kaleidoscopic Christmas Cards
Kaleidoscopic Christmas Cards
MOO's Charitable Christmas Cards Are a Great Way to Give Back
<
70
Ridiculous Cab Driver Calendars
Ridiculous Cab Driver Calendars
Celebrate Every Month with Your Taxi Driver Calendar
<
69
Stylish Crash Site Installations
Stylish Crash Site Installations
Fashion Victims by Yolanda Dominguez is Thought-Provoking
<
68
Ridiculously Banned Plaything Ads
Ridiculously Banned Plaything Ads
The Moms Demand Action For Gun Sense Campaign is Eye-Opening
<
67
Colorful Communal Salvaged Artwork
Colorful Communal Salvaged Artwork
2,100 Recycled Plastic Water Bottles Were Used in This Mural
<
66
Grass-Growing Timber Accessories
Grass-Growing Timber Accessories
Mr. Lentz's Eco-Friendly Jewelry is a Breath of Fresh Air
<
65
Punky Paint-Splattered Guitars
Punky Paint-Splattered Guitars
Damien Hirst's Funky Painted Guitars Help Increase Cancer Awareness
<
64
Literal Typefaced Advertising
Literal Typefaced Advertising
The SVA Take it On Campaign Employs an In-Your-Face Visual Strategy
<
63
Marriage Equality Internet Memes
Marriage Equality Internet Memes
These Memes for Red Equality Offer Very Creative Variants
<
62
Diversified Body Positive Campaigns
Diversified Body Positive Campaigns
The Debenhams High Summer Look Book Forgoes Traditional Models
<
61
Recycled Bottle Roofing
Recycled Bottle Roofing
A Shelter with a Water Bottle Roof Can be Created Using Disaster Donations
<
60
Meaningful Facial Photo Manipulations
Meaningful Facial Photo Manipulations
Metra and Jeanson’s Art is a Commentary on Altered Pho
<
59
Eye-Scanning Apps
Eye-Scanning Apps
The 'Peek' App Works as an Optometrist to Diagnose Eye Ailments
<
58
Perfecting Resume Guides
Perfecting Resume Guides
This Infographic Gives Great Tips for Crafting the Perfect Resume
<
57
Typographic Accident Ads
Typographic Accident Ads
This Texting and Driving Campaign Hides Danger Within Oversized Letters
<
56
Spectacular Polar Bear Puppets
Spectacular Polar Bear Puppets
The Greenpeace Polar Bear Struts Her Stuff for the Arctic
<
55
Successful Behavioral Charts
Successful Behavioral Charts
RODA Marketing's Success Infographic Displays Winning Behaviors
<
54
Self-Sustaining Sewage Systems
Self-Sustaining Sewage Systems
This Waste Management Machine Turns Waste Into Drinking Water
<
53
Obscure Neck Fashion Tutorials
Obscure Neck Fashion Tutorials
Alex Krasny Teaches the World Interesting Tie Knot Styles
<
52
Vertical Tent Pods
Vertical Tent Pods
A-KAMP47 by Malka Architecture Provides Shelter for the Homeless
<
51
Creatively Crafted Charity Shoes
Creatively Crafted Charity Shoes
Gorman Limited Edition Adventure Sneakers are All One-of-a-Kind
<
50
Storytelling Graphic Wallpaper
Storytelling Graphic Wallpaper
Interactive Children's Art at Ormond Street Children's Hospital
<
49
Scientific Superhero Courses
Scientific Superhero Courses
The Science of Batman is Now Being Taught at University of Victoria
<
48
Abandoned Bridge Party Zones
Abandoned Bridge Party Zones
The Pod Mostom Hangout Space is a Thriving Urban Regeneration Project
<
47
Anti-Ice Cream Campaigns
Anti-Ice Cream Campaigns
The Change One Thing Truck Mobilizes Kids to Make Healthy Choices
<
46
Poetic Drinking Vessels
Poetic Drinking Vessels
The Charity:Water Carafe Provokes Contemplation of the Valuable Resource
<
45
Duplicitous Depression Ads
Duplicitous Depression Ads
Ads from Samaritans of Singapore Change Meaning When Flipped
<
44
Hand Sewn Leather Sneakers
Hand Sewn Leather Sneakers
The FEIT Hand Sewn Shoes Feature the Best Craftsmanship
<
43
Wringed-Animal Campaigns
Wringed-Animal Campaigns
A Disturbing Sea Shepherd Campaign as Ocean Creatures Being Twisted
<
42
Upcycled Animal Shelters
Upcycled Animal Shelters
This Initiative Turned Recycled Shipping Containers into Solar Shelters
<
41
Semi-Permanent Self-Assemble Shelters
Semi-Permanent Self-Assemble Shelters
Ikea-Designed Refugee Shelters Last Longer than Tents
<
40
Witty Feminist Beer Ads
Witty Feminist Beer Ads
Ads for Rotthammer Beer Comically Promote Gender Equality
<
39
Self-Conscious Billboard Ads
Self-Conscious Billboard Ads
The Dove 'Girl Outdoor' Ad Has a Girl Hiding Using the Ad Itself
<
38
LGBT Comic Book Characters
LGBT Comic Book Characters
Archie Comics' Character Kevin Got His First Kiss
<
37
Corrupted Child Awareness Ads
Corrupted Child Awareness Ads
Unicef Portrays that a Child Who Learns is an Adult Who Teaches
<
36
Inflatable Concert Halls
Inflatable Concert Halls
The Arc Nova is a Mobile Inflatable Venue Which Will be Used for Music
<
35
Chest-Extended 'Staches
Chest-Extended 'Staches
Jonathan Burnside's Mustaches Continue Downwards into Eccentric Images
<
34
Origami-Like Leather Goods
Origami-Like Leather Goods
Clean Everything Embraces Simplicity with its Minimalist Leather
<
33
Viral Tattoo Activism
Viral Tattoo Activism
Kelly Davidson's Chest Tattoo Makes the Fight Against Breast Cancer Go Viral
<
32
Humorous Cancer-Fighting Posters
Humorous Cancer-Fighting Posters
These Illustrations by Byron Galan Uses Clever Internet Humor
<
31
Overseas Violence Awareness Campaigns
Overseas Violence Awareness Campaigns
Ogilvy's New Massive Anti-Violence Campaign in Saudi Arabia
<
30
Nature-Infused Skull Portraits
Nature-Infused Skull Portraits
DZO Olivier's 'Biofusion' Drawings Combine Nature and Modern Living
<
29
Extreme Insect Close-Ups
Extreme Insect Close-Ups
Explore the Beauty of Insects with Colin Hutton's Macro Bug Photography
<
28
Furry Face-Palming PSAs
Furry Face-Palming PSAs
Animals Feel the Anguish of Destruction in this Wildlife Campaign
<
27
Graphic Humanitarian Homeless Signs
Graphic Humanitarian Homeless Signs
These Painted Homeless Signs Attract Attention
<
26
Social Media Street Sign Ads
Social Media Street Sign Ads
A Safe Driving Campaign Incorporates Social Media Icons with Signs
<
25
Bruise-Revealing Abuse Ads
Bruise-Revealing Abuse Ads
This Domestic Abuse Campaign Uses Beer Coasters to Deliver Its Message
<
24
Coiled Pink Tree Installations
Coiled Pink Tree Installations
The 'Pink Punch' Tree Art Will Definitely Garner More Visitors
<
23
Packaged Ocean Trash Campaigns
Packaged Ocean Trash Campaigns
The 'Catch of the Day' Campaign Displays Debris Like Food
<
22
Brutal Wildlife Campaigns
Brutal Wildlife Campaigns
These Wildlife Friend Foundation Thailand Ads Feature Grotesque Killing
<
21
Petite Pop-up Libraries
Petite Pop-up Libraries
This Tiny Reading Station is Only Big Enough for One
<
20
Organic Envelope Packaging
Organic Envelope Packaging
The Clean Clothes Project Aims to Create Social Awareness
<
19
Multi-Message Bench Marketing
Multi-Message Bench Marketing
This Homeless Shelter Advertising Campaign Has Multiple Functions
<
18
Gender-Switched Pregnancy Ads
Gender-Switched Pregnancy Ads
Thses Ads for the City of Chicago Show Impregnated Teenage Boys
<
17
Humanizing Homeless Photography
Humanizing Homeless Photography
Rosie Holtom's Portrait Series Depicts the Homeless in a New Light
<
16
Eco-Friendly Animal Sculptures
Eco-Friendly Animal Sculptures
Natsumi Tomita's Recycled Metal Sculptures are Amazingly Intricate
<
15
Flipping-Off Leader Ads
Flipping-Off Leader Ads
The Reporters Without Borders 2013 Campaign Addresses Controversial Issues
<
14
Female-Empowering Street Art
Female-Empowering Street Art
'Stop Telling Women to Smile' Tackles On-Going Street Harassment
<
13
Candid Homeless Portraits
Candid Homeless Portraits
Michael Pharaoh Captures Homeless People in a Stunningly Real Way
<
12
Adoringly Doodled Branding
Adoringly Doodled Branding
Mama Sopa Packaging was Illustrated Lovingly with Care for Cleanliness
<
11
City-Based Survival Kits
City-Based Survival Kits
Ryan Romanes' 'Urban Survival Kit' Teaches Kids How to Live in a City
<
10
Hunger-Solving Reusable Bags
Hunger-Solving Reusable Bags
These City Harvest Bags Fill Empty Stomaches
<
9
Endangered Sugar Skull Animals
Endangered Sugar Skull Animals
These Endangered Species are Designed Like Day of the Dead Skulls
<
8
Feminized Male Makeovers
Feminized Male Makeovers
Men with Fancy Hair Features Males Sporting Lady Updos
<
7
Cardboard Homeless Shelters
Cardboard Homeless Shelters
Urbankit is a Low-Cost Refuge to Remedy Immediate Needs of the Needy
<
6
Carton-Composed Playthings
Carton-Composed Playthings
The Teachbox Concept Gives a Second Life to Cardboard Donation Cases
<
5
Poignant Post-Pregnancy Photography
Poignant Post-Pregnancy Photography
The ‘4th Trimester Bodies Project’ Promotes Body A
<
4
Disturbing Gender Inequality Ads
Disturbing Gender Inequality Ads
These Powerful Ads Illustrate Sexist Opinions and Attitudes
<
3
Community-Building Balloon Art
Community-Building Balloon Art
Luzinterruptus' Water Installation Celebrates Communal Spaces
<
2
Heroic-Inspired Educational Charts
Heroic-Inspired Educational Charts
Kaycie D Transforms the Periodic Table of Elements into Heroes
<
1
Transportable Homeless Shelters
Transportable Homeless Shelters
The Urban Rough Sleeper Backpack Helps Support the Homeless
<