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$20,000 Christmas Puddings

The Royal Mint's Christmas Puddings Are Loaded with Coins for Luck

— December 19, 2013 — Lifestyle
It’s traditional for coins to be added to Christmas puddings to bring wealth and prosperity for the New Year. This year, The Royal Mint has created what most be The ‘Most Traditional Christmas Pudding,’ considering how many coins it’s stuffed with.

To make the pudding itself, The Royal Mint commissioned celebrity baker Jane Asher to make the 200-year-old Christmas pudding secret family recipe.

The pudding will sure bring a lot of prosperity — instead of a lone sixpence, it’s loaded with five 2013 Gold Brilliant Uncirculated £5 sovereigns, each worth about £1,900. To ensure even more luck, the pudding is decorated with thirty silver sixpences, which date back to the 1920s. As one might expect, this is one Christmas pudding that doesn’t come cheap — the £12,000 (about $20,000) dessert is available for purchase on The Royal Mint website and when purchased, it will be delivered for Christmas day.
Trend Themes
1. Traditional Christmas Puddings - Creating Christmas puddings with traditional elements like coins can provide disruptive innovation opportunities to the food industry by merging tradition with luxury.
2. Celebrity Collaborations - Partnering with well-known celebrities, like Jane Asher, can create disruptive innovation opportunities in the baking industry by attracting new customers and creating unique products.
3. Wealth-themed Products - Designing products, like the £20,000 Christmas pudding loaded with coins, that symbolize wealth and prosperity can spark disruptive innovation in the luxury goods industry by catering to high-end consumers looking for unique and extravagant items.
Industry Implications
1. Food - Creating unique and extravagant Christmas puddings can disrupt the traditional food industry by offering high-end and exclusive options for special occasions.
2. Baking - Collaborations with celebrities and the creation of unique, luxury baked goods can disrupt the baking industry and attract new customers.
3. Luxury Goods - Designing and producing wealth-themed products can create disruptive innovation opportunities in the luxury goods industry by catering to affluent consumers searching for exclusive and symbolic items.
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