Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,592 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,592 cutting edge ideas.

Prettily Sporty Fashion Ads

The Isla by Talulah Cruise 2013 Campaign Stars Helena Vestergaard

— December 19, 2013 — Fashion
The Isla by Talulah Cruise 2013 ad campaign shows that a girl can still have fun doing sporty things and look good at the same time. Of course, when those activities include retro roller skates and bikes, it is not too much of a stretch to retaining one's femininity. If it was football or hockey a girl was dealing with, that would be a different story altogether.

Shot by photographer Steven Chee, the Isla by Talulah Cruise 2013 ad campaign is captured at Bondi Beach in Australia. It stars model Helena Vestergaard. The brunette beauty has been a mix of colorful prints with rompers, shorts and dresses. The pieces complement the beach setting perfectly. It will get people dreaming about summer.
Trend Themes
1. Sporty Fashion - The trend of combining sporty looks with fashion creates an opportunity for clothing companies to develop innovative designs that are both comfortable and stylish.
2. Retro Aesthetic - With the rise of the retro aesthetic trend, businesses can offer vintage-inspired products that attract consumers who appreciate nostalgia and a throwback style
3. Beachwear - As beachwear continues to evolve, there is an opportunity for businesses to develop multi-functional beachwear that can be worn both in and out of the water to meet consumers' needs in a versatile way.
Industry Implications
1. Fashion - Fashion companies should consider creating sporty lines that combine fashion and function to capitalise on the trend towards activewear as daily wear.
2. Photography - Photographers could look into shooting campaigns with retro aesthetics to meet the growing demand for vintage-inspired imagery that push for the inclusion of diversity, inclusivity and body positivity.
3. Beach Accessories - The trend towards multi-functional beachwear presents a disruptive opportunity for designers and manufacturers of beach accessories to create innovative, versatile products that meet the needs of modern beach-goers.
5.6
Score
Popularity
Activity
Freshness