Luhu Uses Badges to Show a Person’s STD Status
Michael Hines — November 28, 2013 — Lifestyle
References: myluhu & springwise
Luhu is a new service designed to make it easy to share your sexual health with others. The service was created by Dr. Mike Rosen as a way to discretely show a partner your bill of sexual health. The system uses badges to show how often you’ve been tested, whether or not you’re STD-free and if you are due for a test. In addition to the badges, Luhu also arranges for low-cost STD tests with local healthcare providers and keeps all results strictly confidential; badges can only be seen by other Luhu members.
Luhu isn’t a free service, charging a one-time fee of $79 to join and a monthly fee of $10 thereafter. Asking someone about their STD status is awkward at best, so a service like Luhu is a great way to clear the way without actually having to touch on the subject directly.
Luhu isn’t a free service, charging a one-time fee of $79 to join and a monthly fee of $10 thereafter. Asking someone about their STD status is awkward at best, so a service like Luhu is a great way to clear the way without actually having to touch on the subject directly.
Trend Themes
1. Sexual Health Transparency - Luhu allows for discreet sharing and display of one's sexual health history through badges, creating a trend towards sexual health transparency.
2. Low-cost STD Testing - Luhu's low-cost and confidential STD testing partnership creates a disruptive innovation opportunity for the healthcare industry to increase accessibility to testing.
3. Paid Discretion Services - Luhu's paid service for discreet sharing of sensitive information creates a trend towards paid discretion services.
Industry Implications
1. Healthcare - Luhu's low-cost and confidential STD testing partnership creates a disruptive innovation opportunity for the healthcare industry to increase accessibility to testing.
2. Social Networking - Luhu's platform and badge-sharing system creates a disruptive innovation opportunity for the social networking industry to expand into the realm of sexual health.
3. Membership-based Services - Luhu's paid service for discreet sharing of sensitive information creates a trend towards membership-based services for online privacy and discretion.
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