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Vibrant Versatile Futons

This Awesome Futon is Both a Bed and a Relaxing Chair

— August 31, 2013 — Art & Design
This awesome futon comes in numerous expressively vibrant colors and has the ability to become both the perfect lounge chair and a comfy place to sleep. The 'Figo Futon' can really transform a room with the colorful mattress that it comes equipped with.

Futon's aren't always associated with being high-quality, but this awesome futon breaks the stereotype with it's fully-tufted twill mattress cover and frame made out of Nordic pine. Not only is the futon incredibly durable and functional, it's also aesthetically pleasing to the eye. The 'Figo Futon' can be used as a daily chair or bed, as well as the perfect choice for a guest at your house that needs a place to sleep at night.
Trend Themes
1. Expressively Vibrant Colors - By incorporating a wide range of expressive colors, there is an opportunity to disrupt the traditional futon market and appeal to consumers looking for more vibrant and personalized furniture options.
2. Multifunctional Furniture - The ability of the 'Figo Futon' to transform from a lounge chair to a bed opens up possibilities for disruptive innovation in the furniture industry, as it caters to individuals seeking versatile and space-saving solutions.
3. High-quality Materials - Using a fully-tufted twill mattress cover and a frame made of Nordic pine, there is an opportunity to disrupt the perception of futons as low-quality furniture and attract consumers who value durability and aesthetic appeal.
Industry Implications
1. Home Decor - The incorporation of expressively vibrant colors and multifunctionality in futons can disrupt the home decor industry, offering consumers unique and personalized furniture options for their living spaces.
2. Furniture Manufacturing - By focusing on using high-quality materials in futon production, the furniture manufacturing industry can transform the perception of futons and provide consumers with durable and visually appealing furniture choices.
3. Hospitality - The 'Figo Futon' can offer disruptive innovation opportunities in the hospitality industry by providing a versatile and comfortable sleeping solution for guests, replacing traditional beds or pull-out sofas.
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