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Sweat-Building Beauty Editorials

The Vogue China 'Banish Bloating' Editorial Stars Chiharu Okunugi

— August 13, 2013 — Fashion
There are a lot of tricks to alleviate the look and feel of bloating and the Vogue China 'Banish Bloating' editorial focuses on some of them. From building sweat on a hot day to working out at the gym, the photoshoot incorporates great beauty looks to show that hard work and a bit of cosmetics can go a long way.

The Vogue China 'Banish Bloating' editorial was shot by photographer Chris Craymer. It stars model Chiharu Okunugi. The Japanese beauty showcases a range of elegant looks from the bedroom to the gym and back again. Although bouncing between sporty and ultra-feminine, it is undeniable that she looks stunning in every image. The lady-like looks were perfected by hair stylist Thomas McKiver and makeup artist Fredrik Stambro.
Trend Themes
1. Cosmetic Fitness - Companies can explore the intersection of cosmetics and fitness to develop products that enhance beauty during physical activity.
2. Bloating Solutions - There is an opportunity for companies to create innovative products or services that help alleviate bloating and promote body confidence.
3. Sporty Elegance - Brands can tap into the trend of combining sporty and elegant looks, offering versatile fashion options for active individuals.
Industry Implications
1. Cosmetics - Cosmetics brands can develop sweat-resistant and gym-friendly beauty products to cater to customers who want to maintain their beauty routines while working out.
2. Fitness - The fitness industry can offer specialized training programs or equipment that target bloating issues, providing solutions for individuals seeking fitness and body image improvement.
3. Fashion - Fashion designers and retailers can create clothing lines that seamlessly blend sporty and elegant styles, catering to the growing demand for versatile and fashionable activewear.
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