Skyballs Hopes to Raise Awareness for Male Cancer in the United Kingdom
Meghan Young — August 2, 2013 — Naughty
No, that is not a typo, Skyballs isn't referring to the latest James Bond theme song 'Skyfall,' but perhaps it is a clever pun. In reality, Skyballs is the name of a hot air balloon shaped like the male scrotum. Not as classy as the crooning of Ms. Adele, but Skyballs will certainly get people talking just as much. But hopefully it will get people talking about the right thing. The Skyballs were conceived to bring more awareness to male cancer.
Created by U.K.’s Male Cancer Awareness Campaign (MCAC), Skyballs is being deemed the 'ultimate awareness tool' as stated on Indiegogo. MCAC hopes to raise enough funds, with the help of Irish actor Chris O'Dowd, to make Skyballs a reality. Its goal is a whopping £100,000.
Created by U.K.’s Male Cancer Awareness Campaign (MCAC), Skyballs is being deemed the 'ultimate awareness tool' as stated on Indiegogo. MCAC hopes to raise enough funds, with the help of Irish actor Chris O'Dowd, to make Skyballs a reality. Its goal is a whopping £100,000.
Trend Themes
1. Unique Awareness Campaigns - The creation of Skyballs as an unusual awareness tool represents a trend of using unconventional methods to gain attention to important causes.
2. Crowdfunding for Socially Conscious Initiatives - The use of crowdfunding for initiatives like Skyballs represents a trend of using digital platforms and social media to raise social awareness.
3. Increased Emphasis on Male Health - The creation of Skyballs as a symbol to raise awareness for male cancer represents a trend of increasing emphasis on male-specific health issues and promoting early diagnosis.
Industry Implications
1. Non-profit Organizations - Non-profit organizations can use the trend of unique awareness campaigns to encourage donations and support for important causes.
2. Crowdfunding - The trend of crowdfunding for socially conscious initiatives can create new opportunities for individuals/groups to fundraise for their causes.
3. Healthcare Services - Healthcare services can utilize the trend of promoting male health to inform their patients and encourage them to prioritize health screenings and checkups.
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