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Gatorade for Pets

Hero Enhanced Dog Water

— June 25, 2008 — Lifestyle
You insist on drinking bottled water, so why shouldn't your dog get to slurp up the same purity when his throat is parched? Hero Enhanced Dog Water is bottled water for Fido packed with all the nutrients he needs to keep him healthy and his tail wagging.

The line, created by Century Foods, comes in health-enhancing formulas. There's on for healthy hips and joints, another for aging dogs, and a third that replenishes electrolytes after exercise, to boost his endurance on those long summer runs on the beach, working the same way Gatorade does for humans.

Other companies offering special dog water include Fortifido, PetRefresh and K9 Water Co., which offers flavors like Toilet Water, Puddle Water, Hose Water and Gutter Water.
Trend Themes
1. Enhanced Dog Water - Disruptive innovation opportunity: Developing specialized formulas for dog water that cater to specific health needs such as joints, aging, and post-exercise electrolyte replenishment.
2. Nutrient-packed Pet Beverages - Disruptive innovation opportunity: Creating a range of beverages for pets that are not only hydrating but also contain essential nutrients for their overall health.
3. Pet Hydration Products - Disruptive innovation opportunity: Designing innovative products such as water bottles or dispensers specifically designed for pets to ensure they stay hydrated on the go.
Industry Implications
1. Pet Food and Beverages - Disruptive innovation opportunity: Introducing new product lines and expanding offerings within the pet food and beverage industry to meet the growing demand for specialized pet nutrition.
2. Pet Health and Wellness - Disruptive innovation opportunity: Advancing the pet healthcare industry by developing products that address specific health concerns and improve overall pet well-being.
3. Pet Accessories - Disruptive innovation opportunity: Creating innovative and convenient accessories for pets, such as portable water dispensers or wearable hydration monitors, to enhance their quality of life and ensure their well-being.
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