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Measurement Plates

Indispensible for Exact Cake Sharing or Gimicky?

— June 17, 2008 — Art & Design
Fight no more about whose slice is bigger. The fair share Cake Plate shows the exact measurement right on the circumference of the round plate.

In addition to ensuring everyone is happy and satisfied, the plate can be a great tool for those who are on a diet but want to reward themselves with a thin slice. It's what I call, informed guilty pleasure.

The plate has a diameter of 27cm (10.5") and sells for $45 CAD.

The website describes it, “With this plate the concept of measurement is explored in a way that creates a connection between the person and the object. For instance, when cutting cake or cheese nobody will complain about having the smallest slice.”

See more trends about portion control:

Trend Themes
1. Portion Control - Opportunity for disruptive innovation in developing portion control tools and technologies.
2. Informed Guilty Pleasure - Opportunity for disruptive innovation in creating products that allow individuals to indulge in guilty pleasures while still being aware of the portion size.
3. Measurement Awareness - Opportunity for disruptive innovation in designing products that promote measurement awareness and reduce conflicts related to portion sizes.
Industry Implications
1. Kitchenware - Opportunity for disruptive innovation in the kitchenware industry by developing innovative portion control tools and dishes.
2. Dieting and Weight Loss - Opportunity for disruptive innovation in the dieting and weight loss industry by creating products that support informed portion control for individuals on a diet.
3. Food Service - Opportunity for disruptive innovation in the food service industry by incorporating portion control concepts into plate designs and portioning strategies.
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