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Giant French Fry Orders

The Japan McDonald's Mega Potato Could Feed an Army

— May 31, 2013 — Lifestyle
Dropping by a fast food franchise for a quick bite to eat often seems like a solo chow down session but the Japan McDonald's Mega Potato hopes to make such visits much more communal. It is an insanely large order of fries that could feed an army. Forget about the burger, this will be enough to last an entire week.

Taking into consideration the popularity of Japanese Potato Parties in South Korea amongst teens, it is only natural that something like the Japan McDonald's Mega Potato would eventually come about. Weighing 350g, or roughly three quarters of a pound, the comically wide container of fries packs a whopping 1,152 calories, it has become the the item on the menu with the most calories the chain has ever sold.
Trend Themes
1. Communal Fast Food - The trend of large food orders that can be shared among groups, creating a more communal dining experience.
2. Excessive Calorie Consumption - The trend of offering food items with exceptionally high calorie counts, catering to those seeking indulgent and over-the-top eating experiences.
3. Innovation in Fast Food Menus - The trend of introducing unique and unconventional food items to fast food menus, attracting customers with novelty and variety.
Industry Implications
1. Fast Food - The fast food industry can adapt to the trend of communal food consumption by introducing larger portion sizes that are suitable for sharing.
2. Food and Beverage - The food and beverage industry can explore opportunities in catering to consumers seeking excessive and indulgent food options by developing high-calorie menu items that cater to specific cravings and preferences.
3. Foodservice Packaging - The foodservice packaging industry can tap into the trend of innovative fast food menus by creating specially designed packaging for unique food items, enhancing customer experience.
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