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Personalized Clutch Products

The 'My DIY Quote Tote' Spins Kate Spade's Latest Look

— May 19, 2013 — Art & Design
The 'My DIY Quote Tote' by ISpyDIY is the perfect way to personalize and rock Kate Spade's newest look (without the cost of a Kate Spade bag). As a DIY project, it truly could not get any easier or more simple to recreate.

All that is necessary for this project is Acrylic or Plasti-dip paint, a canvas clutch or tote of your liking, embroidered iron-on letters, a Rowenta iron, painters tape and a brush. The ISpyDIY site gives step-by-step instructions in the how-to section to assist you in your creation.

The Kate Spade hashtag totes are a modern spin on social media in fashion form and an awesome way to express individuality. Pictured is the #DIYISRAD quote, but you can easily customize to hashtag whatever you like.
Trend Themes
1. Personalization of Fashion Accessories - The trend of personalizing fashion accessories offers disruptive innovation opportunities for brands to create customizable products that allow consumers to express their individuality.
2. DIY Fashion Projects - The rise of DIY fashion projects presents disruptive innovation opportunities for businesses to provide easy-to-follow tutorials and kits for consumers to create their own customized products.
3. Social Media-inspired Fashion - The trend of social media-inspired fashion opens up disruptive innovation opportunities for brands to create products that tap into popular hashtags and online trends.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can embrace the trend of personalization by offering customizable bags, clutches, and totes that cater to individual preferences.
2. Craft and Hobby - The craft and hobby industry can capitalize on the rise of DIY fashion projects by providing supplies and tools for consumers to create their own customized accessories.
3. Apparel Retail - Apparel retailers can tap into the trend of social media-inspired fashion by incorporating popular hashtags and online trends in their clothing designs and accessories.
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