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Photographer Appendage Fashion Ads

Valentino Fall 2013 Accessories Campaign Stars Terry Richardson

— May 14, 2013 — Fashion
The Valentino Fall 2013 Accessories ad campaign was not only shot by famed photographer Terry Richardson, it also stars him as well. Well, more specifically, it features his tattooed forearms and hands. Holding a studded purse and matching strappy heels in the signature Valentino red, he gives the accessories an edgy punch that they certainly benefit from. Especially since they have a punk element to them.

Debuting in fashion magazines around the world this week, the Valentino Fall 2013 Accessories ad campaign isn't the first time Richardson stepped in front of his own camera. Although it might be the first time he was used to evoke "the sensual yet elegant nature of our accessories, described as objects of desire," as stated by co-creative director Maria Grazia Chiuri.
Trend Themes
1. Photographer-turned-model - The trend of photographers starring in their own fashion campaigns presents an opportunity for disruption in the modeling industry by blurring traditional boundaries and showcasing a unique perspective.
2. Celebrity Body Parts - The use of specific body parts, such as tattooed forearms and hands, in fashion ad campaigns can disrupt traditional advertising methods by focusing on individuality and unique features.
3. Punk-inspired Accessories - The incorporation of punk elements in luxury fashion accessories opens up opportunities for disruptive innovation by merging rebellious style with high-end brands.
Industry Implications
1. Modeling - The trend of photographers starring in their own fashion campaigns challenges traditional modeling practices and creates new opportunities for aspiring models.
2. Advertising - The use of specific body parts, like tattooed forearms and hands, in fashion ad campaigns introduces a disruptive approach to advertising by focusing on individuality and unique features.
3. Fashion Accessories - The incorporation of punk elements in luxury fashion accessories disrupts the industry by offering a unique, edgy option for consumers seeking to express their individual style.
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