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Deceptively Deep-Fried Desserts

Fish and Chip Cupcakes by Belinda Lo Looks Savory but is Sweet

Taking a bite out of the Fish and Chip Cupcakes will be liking taking a sip of soda water thinking it's Sprite. The mind might have geared up for a savory meal, but what it will get is much more sweet. As its name suggests, these desserts are made to look like a cute portion of fish and chips. In reality, it is comprised completely of sugary ingredients.

Impressively conceived and baked by Belinda Lo of The Moon Blush Baker blog, the Fish and Chip Cupcakes has been carefully crafted. For instance, the 'fish fillets' are sugar malt cookie covered in white chocolate then covered in a coat of finely crushed toasted coconut and cornflakes. The entire creation is set on one of her previous cupcake bases.
Trend Themes
1. Deceptive Desserts - Bakery and confectionery businesses can explore creating desserts that look like savory meals for novelty and surprise.
2. Creative Food Presentation - The trend of creating food with imaginative presentation such as food that looks like other food or objects can be utilized by catering companies and food services businesses.
3. Unexpected Flavor Combinations - Food companies and chefs can experiment with combinations of flavors that clash or surprising sweet/savory mixes for an exciting and innovative culinary experience.
Industry Implications
1. Bakery and Confectionery - Bakery and confectionery businesses can utilize the trend of creating deceptive desserts for a novelty factor to cater to customers.
2. Catering and Food Services - Catering companies and food services can tap into the trend of creative food presentation to add novelty and increase customer satisfaction.
3. Fine Dining and Gourmet Restaurants - Fine dining and gourmet restaurants can experiment with sweet and savory flavor combinations to create innovative and unique dishes to entice adventurous eaters.
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