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Personality Performance Portraits

Amy Sherald Explores Identity Through Her Cultural Art Series

— May 5, 2013 — Art & Design
In her artist statement, Amy Sherald explains that her cultural art explores how a "performing aspect of [her] identity was cultivated from the beginning of [her] schooling. [She] learned this was the key to [her] social acceptance and assimilation."

The act of performing culture in order to fit in can often be where someone's social and personal differences stand out the most as it is a constant exercise in clashing with an identity that doesn't quite fit right. Sherald expresses her knowledge of how identity is a formulated construction that she discovered through experiences in her early childhood as an African American female brought up in the deep south.

Her cultural art is a lively collection of vibrant portraits that use vivid colors and careful planning of costume to depict character.
Trend Themes
1. Cultural Identity - Opportunity to disrupt traditional artistic expressions and explore diverse cultural identities through art.
2. Performing Culture - Potential for innovative approaches to understanding and representing the complexities of cultural assimilation and social acceptance.
3. Personal Differences - Space to explore and challenge societal norms and stigmas surrounding personal differences and individual identity.
Industry Implications
1. Art and Design - Disruptive innovation opportunities for artists and designers to create unconventional pieces that challenge conventional beliefs and elevate cultural expression.
2. Education and Psychology - Potential for disruptive innovation in educational and psychological sectors to develop new approaches and tools for understanding cultural identities and personal differences.
3. Fashion and Costume - Opportunity to redefine fashion and costume design by incorporating cultural elements and promoting inclusivity in personal expression.
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