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Socially Responsible Marketing Solutions

Eighty2degrees is Sustainability-Driven Graphic Design

— April 25, 2013 — Social Good
A member of DC's Affinity Lab, Eighty2degrees is a graphic design studio and socially responsible business that produces creative and memorable print and web branding solutions. An important part of Eighty2degrees' mission is to support other sustainable, socially responsible, and eco-friendly companies and organizations in their missions.

Launched in 2010, Eighty2degrees creates personalized and results-driven print and web solutions for clients that range from non-profits and social enterprises, to for-profit companies alike. Services offered by Eighty2degrees include web design and development, corporate literature, E-commerce solutions, branding (implementation and strategy), and content management solutions.

Eighty2degrees also donates a portion of its profits to small, community-focused non-profits targeting pressing social issues.

Contact Information
Eighty2degrees website
Eighty2degrees on Facebook
Eighty2degrees on Twitter
Trend Themes
1. Sustainability-driven Graphic Design - Opportunity for disruptive innovation: Develop new techniques and materials in graphic design that prioritize sustainability.
2. Supporting Socially Responsible Organizations - Opportunity for disruptive innovation: Create innovative marketing strategies that promote and support socially responsible companies and organizations.
3. Donation-based Business Models - Opportunity for disruptive innovation: Explore new ways for businesses to incorporate donation models into their profit structure and support community-focused non-profits.
Industry Implications
1. Graphic Design - Opportunity for disruptive innovation: Integrate sustainable practices and materials into graphic design processes to align with growing eco-friendly demands.
2. Marketing and Advertising - Opportunity for disruptive innovation: Develop innovative marketing strategies that prioritize and promote socially responsible and eco-friendly companies and products.
3. Non-profit Sector - Opportunity for disruptive innovation: Create new models and approaches for non-profits to collaborate with socially responsible businesses and leverage their support.
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