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Carton-Composed Playthings

The Teachbox Concept Gives a Second Life to Cardboard Donation Cases

— April 13, 2013 — Eco
The Teachbox concept is a wonderful and resourceful proposal for the responsible reuse of cardboard boxes. It would increase the value of the recyclable material greatly and hardly cost the manufacturer a penny more.

Specifically, Ali Haji and Milad Mohajeri saw the opportunity to reuse the many cartons in which UNICEF ships donated goods to underprivileged communities in parts of Africa and Asia. During the phase when the crates are die-cut and printed, the simple addition of some illustrated instructions and some perforated lines could turn these cases into potential toys.

Giraffes, lions, elephants and airplanes are some of the animals and objects that could be built by children, making the Teachbox a source of entertainment and learning and a brilliant suggestion for eco-friendly design.
Trend Themes
1. Cardboard Toy Trend - The Teachbox concept demonstrates the potential for turning cardboard donation cases into potential toys with illustrated instructions and perforated lines.
2. Eco-friendly Design Trend - The Teachbox concept showcases the possibilities of sustainable design, repurposing cardboard and adding value to recyclable materials.
3. DIY Education Trend - The Teachbox concept integrates entertainment and learning, encouraging children to build animals and objects from cardboard, thus enhancing their creativity and DIY skills.
Industry Implications
1. Toy Industry - The Teachbox concept represents a potential disruptive innovation opportunity for the toy industry, by redefining traditional toys and promoting sustainable design.
2. Packaging Industry - The Teachbox concept presents a potential disruptive innovation opportunity for the packaging industry to add value to recyclable materials and promote eco-friendlier alternatives.
3. Education Industry - The Teachbox concept showcases the potential of integrating entertainment and learning and could open up new opportunities for the education industry to promote hands-on and creative DIY education.
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