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Iconic Station Wagon Supercars

The Callaway Corvette C7 Turns the Stingray into a Shooting Brake

— March 20, 2013 — Autos
You might not recognize the Callaway Corvette C7 at first glance. Callaway Cars, a shop that modifies and tunes Corvettes, converted the latest incarnation of the iconic American supercar into a shooting brake. The lengthened 'Vette sports the same 6.2-liter V8 good for 450 horsepower found on the regular version of the C7.

What's most shocking about the Callaway Corvette C7 is how sexy and natural it looks. Speedy shooting brakes are huge in Europe, but the segment has yet to catch on in the U.S. Here's hoping that Callaway's concept helps influence U.S. automakers to bring back station wagons that are built for both speed and transport. The Callaway Corvette C7 will be produced if there is enough demand with the conversion priced at $15,000.
Trend Themes
1. Station Wagon Supercars - There is an opportunity for automakers to explore the potential of station wagon supercars, offering both speed and transport for car enthusiasts.
2. Shooting Brake Conversions - There is a growing trend towards shooting brake conversions of cars that previously did not have such a design, which presents opportunities for customization and modification shops.
3. Influencing Segment Preferences - Customized supercars may have the potential to influence consumer preferences towards station wagons in the United States.
Industry Implications
1. Automotive Manufacturing - Automakers could explore the potential of producing station wagon supercars to cater to the preferences of car enthusiasts who want speed and spaciousness in one vehicle.
2. Customization and Modification - There is a growing trend towards shooting brake conversions, presenting opportunities for customization and modification shops to offer new and unique designs.
3. Consumer Preferences and Trends Analysis - Businesses could help automakers to understand automotive consumer preferences and trends in order to design and produce cars that meet the demands and needs of their target audience.
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