Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,503 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,503 cutting edge ideas.

Harajuku Fashion Show Photography

Damon Casarez Covers the Dollyhouse Runway in Sweet Lolita

— March 13, 2013 — Tech
The Dollyhouse Runway is a fashion show where Southern California Lolita clothing designers showcase their frilly collections, all captured by Damon Casarez in his latest series Sweet Lolita.

Differentiating itself from Gothic Lolita, this sweeter version is all about extremely girly frocks and cotton candy colors with big hair, big bows, and giant puffy skirts. The ribbon and lace concoctions created by the designers have the effect of making the women wearing them appear to change into young giggling girls, completely innocent and sweet. Casarez photographs all the behind-the-scenes action, showing a different side to this seemingly magical transformation.

In Sweet Lolita, Damon Cesarez shines a light on the backstage drama and the tremendous effort it takes to become a Lolita girl, and the excitement of girls getting all dressed up.
Trend Themes
1. Sweet Lolita Fashion - The trend of Sweet Lolita fashion is disrupting the traditional concept of gothic-inspired Lolita fashion by introducing extremely girly frocks and cotton candy colors.
2. Fashion Show Photography - The trend of fashion show photography is disrupting the traditional format of showcasing fashion collections by capturing behind-the-scenes action and showcasing the transformation process.
3. Alternative Fashion Subcultures - The trend of alternative fashion subcultures, such as the Lolita fashion subculture, is disrupting mainstream fashion by offering unique styles and emphasizing self-expression.
Industry Implications
1. Fashion Design - The fashion design industry has an opportunity to explore and cater to the growing demand for Sweet Lolita fashion, creating outfits that embrace extreme girly aesthetics and vibrant colors.
2. Photography - The photography industry has an opportunity to specialize in fashion show photography, capturing the behind-the-scenes moments and showcasing the transformative process of alternative fashion subcultures like Lolita.
3. Event Planning - The event planning industry can tap into the demand for fashion shows that showcase alternative fashion subcultures, organizing immersive experiences that highlight the creativity and self-expression of these subcultures.
4
Score
Popularity
Activity
Freshness