Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,935 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,972 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,972 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,935 cutting edge ideas.

Coloured Animals

The Green Puppy

— May 11, 2008 — Unique
No, this little puppy wasn't born in a highlighter factory. In fact, there's nothing wrong with him physically, he's just unique in that he's, well, green.

If I were the owner, I'd take full advantage and pitch him to ad agencies. Imagine, the world's first green puppy would be the ultimate mascot for all things eco-friendly!

Unfortunately, they'd have to act fast. The Veterinarians that examined the New Orleans-born pup said he probably won't stay that colour. His lime green skin will turn into a normal brown or beige. Shame!

For those who want to know more, Anna Zorrilla who is with the Louisiana SPCA, offered the following explanation.

“Sometimes, when a puppy is born, the amniotic fluid mixes with the placenta and dyes the coat of the puppy and it almost always happens to very light colored puppies,” she says. “There are not health concerns.

“It's really just a discoloration in the birthing process.”

The Grinch should forget about Max, this little guy would be his ultimate canine companion!
Trend Themes
1. Unique Animal Colors - There is a growing trend of animals being born in unique colors, offering opportunities for novelty pet products and experiences.
2. Eco-friendly Mascots - With the rise of environmental awareness, businesses can capitalize on unique animals like the green puppy to create eco-friendly mascots and promote sustainability.
3. Discoloration in Birthing Process - Understanding the causes and effects of discoloration in the birthing process can lead to innovations in veterinary care and animal breeding.
Industry Implications
1. Pet Products - Manufacturers of pet products can develop new lines of novelty items and eco-friendly accessories to cater to the growing demand for unique and eco-conscious pet supplies.
2. Advertising and Marketing - Advertising agencies can leverage the popularity of unique animals and eco-friendly messaging to create impactful and memorable marketing campaigns for environmentally responsible brands.
3. Veterinary Care - Veterinary professionals can further research the phenomenon of discoloration in animals' birthing process to develop better treatments and preventive measures for both common and rare cases.
4.1
Score
Popularity
Activity
Freshness