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Killer Kiln-Cooked Kicks

Shoes Like Pottery Are Fired at High Heat for Completely Unique Pairs

— February 5, 2013 — Fashion
Although fire and footwear wouldn't seem like appropriate bedfellows, Shoes Like Pottery are fired at high temperatures to make the rubber experience a molecular reaction. Hand-sewn and completely assembled by hand, the Shoes Like Pottery are placed in a kiln for about 70 minutes at 248 degrees in order to obtain a certain patina that renders the shoe not only a lovely shade, but also extremely flexible and ready for everyday life.

Natural rubber is used as the main material for constructing the shoes and are being marketed as extremely durable because of the unique production process. Running at just over $150, the Shoes Like Pottery are available in the single color, straight from Japan and are sure to be the most bragging-worthy pair in your closet.
Trend Themes
1. Kiln-cooked Footwear - The trend of using high temperature kilns to create durable and flexible footwear with unique patinas creates opportunities for brands to innovate in the premium footwear market.
2. Hand-sewn Shoes - The trend of assembling shoes by hand creates opportunities for brands to differentiate themselves in the footwear industry and appeal to consumers who value craftsmanship.
3. Natural Rubber Footwear - The trend of using natural rubber as the main material for footwear creates opportunities for brands to appeal to eco-conscious consumers and tap into the sustainable fashion market.
Industry Implications
1. Premium Footwear - The use of high temperature kilns and hand-sewn construction in footwear production creates opportunities for premium footwear brands to offer unique and durable products to consumers who value quality.
2. Craftsmanship - The trend of hand-sewn footwear creates opportunities for brands to position themselves as masters of craftsmanship and appeal to consumers seeking products with personal touch and attention to detail.
3. Sustainable Fashion - The use of natural rubber as the main material in footwear production creates opportunities for brands to tap into the growing market of eco-conscious consumers and make a positive impact on the environment.
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