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Celebratory Gamer Lunchboxes

The Metal Gear Bento Box Pays Tribute to 25 Years of Big Boss

— January 7, 2013 — Tech
These are the first official images of the new Metal Gear Bento Box. These pictures were snapped by the game's creator, Hideo Kojima, at Sony's Tokyo HQ. You may remember that Sony recently announced it would be making bento boxes to celebrate both the Metal Gear and Final Fantasy series.

In addition to celebrating the franchise's long history with Sony, the bento box also pays tribute to the series' 25th anniversary. According to Kojima, the characters in the Metal Gear Bento Box are made up of mashed potatoes (the faces), green onions (hair and beards), quail eggs (the eyes) and tapioca (the coloring for the eyes). Here's hoping that Sony releases these delicious tributes in the U.S.
Trend Themes
1. Celebratory Gamer Lunchboxes - Opportunity for video game companies to collaborate with food brands and create limited edition lunchboxes as collectibles for fans.
2. Metal Gear Bento Box - Opportunity for companies to create customizable lunchboxes that pay tribute to popular video game franchises.
3. Tribute to 25 Years of Big Boss - Opportunity for companies to create commemorative products that celebrate the anniversary of iconic video game characters.
Industry Implications
1. Video Games - Video game companies can explore partnerships with food brands to create innovative merchandise for fans.
2. Food and Beverage - Food brands can capitalize on the popularity of video game franchises by creating limited edition lunchbox collectibles.
3. Collectibles - Companies in the collectibles industry can collaborate with video game creators to design and produce commemorative lunchboxes for fans.
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