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Wireless Neon Sweaters

The Electric MVMT Hoodie Comes to Life When the Lights Go Down

— November 19, 2012 — Fashion
Basic hoodies don't have to be as boring as one may think and the Electric MVMT light-up hoodies help prove just that.

The form fitting zip-up hoodie features electroluminescent rope that runs alongside the zipper and around the brim of the hood. No batteries required, the hoodie will come to life in the dark when the bright neon accents come to life out of nowhere. The Electric MVMT hoodie is available for men and women with color varieties including black or white with blue or pink neon accents.

Runners are sure to benefit from this hip hoodie, but anyone who wants to stand out in darker conditions like clubs or parties will be all over this wicked piece of apparel. No one will guess that this is anything but a basic hoodie until the lights go down.
Trend Themes
1. Electroluminescent Clothing - Opportunity: Develop more clothing items with electroluminescent materials to create unique and eye-catching apparel pieces.
2. Nighttime Party Fashion - Opportunity: Create more fashion items that are designed to stand out in darker conditions, such as clubs and parties, to cater to consumers looking for distinctive and trendy outfits.
3. Battery-free Wearables - Opportunity: Design more wearable tech products that do not require batteries and run on alternative power sources to offer eco-friendly and convenient options to consumers.
Industry Implications
1. Apparel - Opportunity: Develop more innovative fashion items that incorporate electroluminescent materials to tap into the rising demand for unique and high-tech clothing pieces.
2. Wearable Tech - Opportunity: Tap into the demand for battery-free wearables by creating new products that run on alternative power sources, such as kinetic energy or solar power.
3. Nightlife and Entertainment - Opportunity: Create unique and trendy fashion items that cater to consumers looking for standout outfits for nighttime events, such as parties, nightclubs, and festivals.
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