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Creamy Packaged Christmas Cookies

The Gingerbread Oreos Will Only be Sold for a Limited Time

— November 20, 2012 — Special
For a limited time only, gingerbread and Oreo fans can enjoy the best of both worlds with the Gingerbread Oreos.

Sold exclusively at Walmart stores, these Gingerbread Oreos were described as “tast[ing] like Christmas” by an editor from the Huffington Post. The cookie has a light ginger taste to it, but does not contain any overpowering spices, making for a subtle, but delicious snack for those who fear strong ginger flavors. While these cookies are great on their own, Foodiggity blogger Chris Durso suggests dipping them in eggnog instead of the typical milk to spice things up a little bit.

These holiday cookies are already starting to appear at local Walmart stores, but they won’t be around forever, so be sure to keep an eye out for them.
Trend Themes
1. Limited-time Offer Snacks - Innovation opportunity for food brands to create excitement around seasonal or limited edition snacks that tap into consumer nostalgia and evoke holiday experiences.
2. Flavor Subtlety - Opportunity for snack and food brands to experiment with flavors that are mild and understated, while still providing a delicious taste experience.
3. Holiday Flavored Beverages - Opportunity to innovate on traditional holiday beverages, such as eggnog, to create unique and memorable flavor combinations.
Industry Implications
1. Food and Beverage - Industry can capitalize on seasonal or limited edition products to create consumer excitement and drive sales.
2. Retail - Opportunity for retailers to offer exclusive products that cannot be found at competing stores to increase foot traffic and sales.
3. Packaged Food - Innovation opportunity for packaged food brands to create unique and memorable flavor profiles that create brand differentiation and appeal to consumers seeking new and exciting taste experiences.
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