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Retro Red Fashion

The Elle Russia '50 Ottehkob Kpachoгo' Editorial Stars Beegee Margenyte

— October 25, 2012 — Fashion
The outfits in the Elle Russia '50 Ottehkob Kpachoгo' editorial may seem modern overall, but there is a hint of the '80s that gives them a retro edge. From the curly hair, feathered brows and brown eyeshadows to the peplum dresses, cut-out chests and gold accessories, the looks are vintage in a subtle way.

The Elle Russia '50 Ottehkob Kpachoгo' editorial was shot by French photographer Marianna Sanvito. Set to appear in the November 2012 issue of the magazine, it stars model Beegee Margenyte. The Lithuanian beauty was outfitted by stylist Renata Kharkova, who concentrated on the color red. She played with velvet dresses and leather coats, all in scarlet, for looks that were slightly edgy and entirely glamorous. The lush green grass accented the ensembles perfectly.
Trend Themes
1. Retro Fashion - Disruptive innovation opportunity: Integrate sustainable, eco-friendly materials into retro-inspired fashion to appeal to conscious consumers.
2. Curly Hair Trend - Disruptive innovation opportunity: Develop innovative styling tools and products specifically designed for curly hair to cater to the growing demand.
3. Gold Accessories - Disruptive innovation opportunity: Create customizable and interchangeable gold accessories to provide consumers with flexibility and personalization.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity: Leverage virtual reality technology to create immersive online shopping experiences that mimic the in-store try-on process.
2. Beauty Products - Disruptive innovation opportunity: Develop sustainable and cruelty-free cosmetic products that align with the vintage aesthetic and values of the retro fashion trend.
3. Jewelry Design - Disruptive innovation opportunity: Utilize 3D printing technology to offer customized and unique gold jewelry designs at a more affordable price point.
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