Supercharge Innovation on Your Teams
Jamie Danielle Munro — September 27, 2012 — Business
References: trendhunter
Our 2013 trend research is taken from a database of over 163,000 ideas, all submitted by Trend Hunters from around the world. These ideas give businesses inspiration for their next big marketing campaign or product development strategy, as it allows team members to track what's new in the industry.
For example, if you are Nestle looking to find the top chocolate innovations, these can all be found through our platform program. Instead of having team members spend hours searching the Internet for these products, our 2013 trend research does this for you. In short, we find the next big thing so you don't have to.
By using this innovation strategy businesses can become more focused in their aims and keep track of what's happening in the industry. Our trend research also allows users to keep their fingers on the pulse of competitors, giving them the knowledge to always see what others are doing next.
For example, if you are Nestle looking to find the top chocolate innovations, these can all be found through our platform program. Instead of having team members spend hours searching the Internet for these products, our 2013 trend research does this for you. In short, we find the next big thing so you don't have to.
By using this innovation strategy businesses can become more focused in their aims and keep track of what's happening in the industry. Our trend research also allows users to keep their fingers on the pulse of competitors, giving them the knowledge to always see what others are doing next.
Trend Themes
1. Marketing-campaign-inspiration - Tracking new marketing ideas from the database can help businesses get inspired and create innovative marketing campaigns.
2. Product-development-opportunities - Analyzing the submitted ideas can help businesses discover potential product development opportunities and stay ahead of the competition.
3. Competitive-research - Using the trend research can give businesses the ability to keep an eye on their competitors and stay ahead of their next moves.
Industry Implications
1. Market-research - Trend research is a valuable tool in the market research industry, allowing businesses to identify the latest trends and stay ahead of the competition.
2. Advertising - Analyzing the database of ideas can help advertising agencies come up with unique and innovative ideas for their clients.
3. Product-design - Using the trend research can inspire product designers, providing them with insights into new products and ideas for updates to existing products.
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