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Bluetooth Activity Trackers

The Fitbit One and Fitbit Zip Motivates People to Lead Healthier Lives

— September 18, 2012 — Lifestyle
The Fitbit One and Fitbit Zip are the latest devices in the Fitbit family purported to track all different kinds of activity in order to help motivate people to lead healthier lives. Replacing the Fitbit Ultra, the two latest fitness devices are bluetooth enabled and come with an updated version of its iOS app that will allow them to synchronize directly with the iPhone 4S, third-generation iPad, and new iPhone 5.

Although very similar to the Nike Fuelband, the Fitbit One and Fitbit Zip are more affordable options. As an entry level device, the Fitbit Zip is available in five colors (magenta, lime, blue, charcoal and white) and gives a good introduction into tracking one's activities.
Trend Themes
1. Bluetooth Activity Trackers - The Fitbit One and Fitbit Zip are bluetooth enabled devices that track activity and motivate people to lead healthier lives.
2. Affordable Fitness Devices - The Fitbit One and Fitbit Zip provide a more affordable option for people looking to track their activity and improve their health.
3. Synchronization with Smartphones - The updated version of the Fitbit iOS app allows the Fitbit One and Fitbit Zip to synchronize directly with iPhones and iPads for easy tracking and motivation.
Industry Implications
1. Wearable Technology - The Fitbit One and Fitbit Zip are part of the growing market for wearable activity trackers.
2. Fitness and Health - The Fitbit One and Fitbit Zip provide an innovative solution for individuals looking to improve their fitness and lead healthier lives.
3. Mobile Technology - The synchronization capabilities of the Fitbit One and Fitbit Zip with smartphones demonstrate the continued integration of mobile technology into our daily routines.
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