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Illuminating Blacklight Manicures

Expressions Glow In The Dark Nail Polish is Great for Halloween

— September 17, 2012 — Fashion
Fall is days away for those living in the Northern Hemisphere and that means Halloween is just around the corner; the Expressions Glow In The Dark Nail Polish is perfect for this most frightening of holidays. It is especially great for gals who will be heading to night club Halloween parties, or any event with lots of black light as their special manicures will provide an eerie glow perfect for these nighttime revelries.

Available in sets of four, the Expressions Glow In The Dark Nail Polish comes in six colors including yellow, orange, green and blue. Whether it is used for the fashionable zombie costume or the psychedelic fairy, this polish will ignite any nail with a sexy glow. During the day the color is nice and normal, but at night everything changes.
Trend Themes
1. Glow-in-the-dark Beauty - There's an opportunity to innovate and expand product offerings within the beauty industry, specifically with glow-in-the-dark products.
2. Black Light Fashion - There's an opportunity to create fashion products and accessories that are specifically designed to be worn under black light, capturing the attention of party-goers and club enthusiasts.
3. Nightlife Makeup - There's an opportunity to develop makeup products that cater to the nightlife scene, and specifically those who frequent black light events and parties.
Industry Implications
1. Beauty - The beauty industry can capitalize on glow-in-the-dark nail polish and other beauty products that cater to the nighttime scene
2. Fashion - The fashion industry can create pieces that are specifically designed to be worn under black light, marketing them towards those who frequent club events and nightlife.
3. Nightlife - The nightlife industry can collaborate with beauty and fashion industries to create a cohesive and visually stunning experience for their customers with black light and glow-in-the-dark products.
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