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Lumber Lid Branding

Savannah Bee Honey Packaging Exudes the Beauty of Product and Production

— August 27, 2012 — Lifestyle
One strategy is fairly consistent when bottling honey. Savannah Bee Honey packaging follows the norm through the celebration of the scrumptious color of the bee-made spread.

An assortment of different flavor-enhanced toast-toppers is obvious through the varying shades of oranges and browns behind the glass. However, in this case, Collin Cummings's concept is further enhanced by the incorporation of warm wooden lids to the jars and delicately printed yellow patterns across the transparent surfaces.

As one gradually depletes each container, Savannah Bee Honey packaging reveals exquisite crosshatched, arced and Moroccan motifs. A plain typeface in a bold black labels every pot in a way that makes the earthy wood grain cap, the texture and the hue the key features of the sweet and scrumptious edible.
Trend Themes
1. Sustainable Packaging Design - Opportunity for innovative honey packaging that incorporates eco-friendly materials and nature-inspired designs.
2. Interactive Packaging Experience - Opportunity for honey packaging that engages consumers through unique patterns that gradually appear as the product is consumed.
3. Artisanal Branding - Opportunity to create a premium, handcrafted image for honey products through the use of wooden lids and delicate patterns on packaging.
Industry Implications
1. Food and Beverage - Opportunity for honey producers to differentiate their products through unique and visually appealing packaging designs.
2. Packaging and Printing - Opportunity for packaging companies to offer sustainable packaging solutions and innovative printing techniques for honey products.
3. Art and Design - Opportunity for designers to create visually stunning packaging designs that reflect the artisanal nature of honey and elevate its brand image.
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