The ‘Visionaire 62 Rio’ Brings Users to the Mus
Marina Rotharmel — September 9, 2012 — Tech
References: visionaireworld & coolhunting
The ‘Visionaire 62 Rio’ brings the experience of going to a museum right to you. The product is formatted to be like an old-school stereoscope. A totally non-traditional art magazine, ‘Visionaire’ is responsible for the release of the product.
Found within its sleek and comfortable black box are works from various famous artists and photographers. The box was designed and imagined by design firm Aruliden and contains 18 different slides. All you have to do is slide a new picture into the slot to experience this old-school look.
Looking inside the peep holes will give you a visual treat, showing the appearance of a long, white-walled hallway with artwork waiting at the end for you to enjoy. The final product took the team over a year to create.
Found within its sleek and comfortable black box are works from various famous artists and photographers. The box was designed and imagined by design firm Aruliden and contains 18 different slides. All you have to do is slide a new picture into the slot to experience this old-school look.
Looking inside the peep holes will give you a visual treat, showing the appearance of a long, white-walled hallway with artwork waiting at the end for you to enjoy. The final product took the team over a year to create.
Trend Themes
1. Virtual Museum Experience - The 'Visionaire 62 Rio' introduces a new way for users to experience art, bringing the museum experience to the comfort of their own home.
2. Revival of Stereoscope Technology - The use of stereoscope technology in the 'Visionaire 62 Rio' brings a contemporary twist to an old-school viewing method, opening up opportunities for other industries to incorporate this technology in innovative ways.
3. Curated Art Subscription Boxes - 'Visionaire' magazine's release of the 'Visionaire 62 Rio' sparks a trend in curated art subscription boxes, offering consumers a one-of-a-kind art experience delivered to their doorstep.
Industry Implications
1. Art - The 'Visionaire 62 Rio' presents disruptive innovation opportunities in the art industry by transforming the way art is experienced and consumed.
2. Publishing - The success of 'Visionaire' and the 'Visionaire 62 Rio' highlights opportunities for the publishing industry to explore unique and interactive formats for delivering content.
3. Retail - The rise of curated art subscription boxes, exemplified by the 'Visionaire 62 Rio', offers the retail industry new avenues to engage customers with curated art experiences.
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