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Elegantly Disheveled Editorials

Costume Denmark’s August 2012 Jonsson Photoshoot is Messy

— August 2, 2012 — Pop Culture
Costume Denmark’s August 2012 issue includes a disheveled look at model Kamila Filipcikova. Filipcikova’s blonde tresses are done up in an unruly manner, displaying ways in which tousled tresses may be sported during the coming fall and winter seasons.

Wisps of hair swept across the Danish beauty’s face and unruly faux mohawks draw viewers into this unlikely fashion spread. And while her hairdos may indeed be the very opposite of tame, her ensembles let on only the most prim and proper styles.

Photographer Emma Jonsson Dysell took snapshots of Filipcikova in trim peacoats, black leather riding boots and long, velvet ball gowns. While these pieces are far from unruly, Costume Denmark has pulled off the contrast quite well.
Trend Themes
1. Tousled Tresses - Disruptive innovation opportunity: Develop innovative hair styling products and tools that allow individuals to easily achieve the trendy disheveled look.
2. Unlikely Fashion Combos - Disruptive innovation opportunity: Explore unconventional combinations of fashion styles to create unique and eye-catching ensembles.
3. Contrasting Visuals - Disruptive innovation opportunity: Create fashion editorials that juxtapose opposing visual elements for a captivating and surprising effect.
Industry Implications
1. Hair Care Products - Disruptive innovation opportunity: Develop new and innovative hair care products tailored towards creating and maintaining tousled hairstyles.
2. Fashion Retail - Disruptive innovation opportunity: Curate collections that feature unconventional fashion pairings to offer customers unique and unexpected style options.
3. Photography and Media - Disruptive innovation opportunity: Experiment with contrasting visual elements and unconventional compositions in fashion photography to create visually striking editorials.
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