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Crowdspeaking Platforms

Thunderclap Will Help You Mass-Share a Single Message

— July 5, 2012 — Pop Culture
Sending a message in a large group is always more powerful than if sent from one person, which is why DE-DE, agency Droga5's development studio, created Thunderclap. Thunderclap is the world's first crowdspeaking platform, a tool that allows users to mass-share a single message to a large number of people simultaneously. As Thunderclap's website points out, by sending out a "signal" at the same, one single person can spark action in an unprecedented way.

Thunderclap can be used for a variety of messages, such as ending unpaid internships, raising awareness for a nonprofit organization or simply spreading information and news on a product. Once the message receives support from enough people, Thunderclap will amplify it for you by spreading the message on Facebook. According to its site, Thunderclap has already reached millions of people in this way.
Trend Themes
1. Crowdspeaking Platforms - Crowdspeaking platforms like Thunderclap enable mass-sharing of a single message, providing an opportunity for businesses to create powerful campaigns and spark action.
2. Mass-sharing - The ability to mass-share a single message through platforms like Thunderclap opens up new opportunities for businesses to reach a larger audience and amplify their message.
3. Signal Amplification - Platforms like Thunderclap offer the unique ability to amplify a message by broadcasting it to a large number of people simultaneously, presenting businesses with disruptive innovation opportunities.
Industry Implications
1. Advertising - Crowdspeaking platforms like Thunderclap offer advertising agencies and brands a powerful tool to reach and engage a large audience, potentially disrupting traditional advertising methods.
2. Nonprofit - Nonprofit organizations can utilize crowdspeaking platforms like Thunderclap to raise awareness about social causes and activate a wide network of supporters, presenting new opportunities for fundraising and advocacy.
3. Social Media - The integration of crowdspeaking platforms like Thunderclap with social media networks presents an opportunity for social media companies to enhance their reach and engagement capabilities, potentially disrupting the way messages are shared on these platforms.
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