The Polaroid Z2300 Has Its Own Built-In Printer
Sarah Moore — June 28, 2012 — Tech
References: store.polaroid & gizmag
While there are numerous high-tech digital cameras on the market, there's still something appealing about vintage photography and the Polaroid Z2300 is bringing back the famous instant camera with a modern twist.
Back in its heyday, Polaroids were some of the coolest cameras around -- what other camera could both take a snapshot and have it develop right before your eyes while you did a little shimmy-shake to get the process going?
However, with the advancement of digital photography, the Polaroid fell by the wayside until the company decided to combine old and new. The new variation packs a 10 megapixel bunch and a built-in printer to spit out your images in less than a minute -- no shaking required.
Back in its heyday, Polaroids were some of the coolest cameras around -- what other camera could both take a snapshot and have it develop right before your eyes while you did a little shimmy-shake to get the process going?
However, with the advancement of digital photography, the Polaroid fell by the wayside until the company decided to combine old and new. The new variation packs a 10 megapixel bunch and a built-in printer to spit out your images in less than a minute -- no shaking required.
Trend Themes
1. Instant Camera Revival - Combining the retro charm of instant cameras with modern technology, creating new opportunities for niche markets.
2. Self-printing Cameras - Integration of camera and printer can allow for greater convenience in printing physical copies of digital photos, leading to potential cost-savings in the long-term.
3. Digital Camera Hybridization - Fusing digital and film photography to create unique experiences and potentially opening up new markets for those looking for a blend of the old and new.
Industry Implications
1. Photography - The photography industry can cater to a niche market interested in instant and physical imaging, resulting in new business models.
2. Consumer Electronics - Consumer electronics companies can innovate by exploring hybrid technologies which bring more convenience and new experiences to users.
3. Marketing and Advertising - Marketers and advertisers can find creative ways to leverage instant printing and unique photo experiences in their campaigns and promotions.
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