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Eccentric Athleticwear Editorials

The Know the Way Tendencias Fashion Story Features Bold Prints

— June 14, 2012 — Fashion
The 'Know the Way' Tendencias editorial stars Kaan Tilki. The model is lensed by pho­tog­ra­pher Markus Rico, who captures him in a vibrant portrait series that exudes a strong sense of youthful energy and personal style.

Kaan is outfitted by stylist Xavi Reyes, who dresses him in pattern-clashing pairings made up of colorful separates and patterned accent pieces. Embracing the fashion world's affinity for visually bold prints, this editorial showcases athleticwear in a modern and unexpected way.

The 'Know the Way' Tendencias fashion story is effortlessly cool, exuding an easy elegance and shining a light on versatile and wearable casuals. From unconventional silhouettes and graphically generated prints to sports equipment props, this forward-thinking photo shoot is the exact opposite of boring.
Trend Themes
1. Bold Athletic Prints - The trend is in bold athletic prints for youthful energy and personal style in everyday wear.
2. Pattern-clashing Separates - The trend is mixing and matching pattern-clashing separates for versatile and wearable casuals.
3. Unconventional Silhouettes - The trend is in using unconventional silhouettes and graphically generated prints in athleticwear to create a modern and unexpected style.
Industry Implications
1. Athletic Apparel - The athletic apparel industry can capitalize on the trend of using bold prints and unconventional silhouettes.
2. Fashion Photography - The fashion photography industry can capitalize on the trend of showcasing pattern-clashing separates in a visually bold manner.
3. Sports Equipment Manufacturing - The sports equipment manufacturing industry can capitalize on the trend of incorporating sports equipment props in fashion shoots to promote athletic participation.
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