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Cycle-Made Camera Gear

The Snapfocus Eliminates Blurry Shots Using Brakes from a Bike

— June 12, 2012 — Tech
Trying to focus one’s camera while on-the-go during a busy filming session can be difficult, but the SnapFocus has incorporated a novel type of mechanism to make this process less cumbersome.

Unless the project at hand is shooting a remake of the Blair Witch Project, shaky camera work and blurry shots are not generally desirable. Using a brake lever from a bicycle, the camera mount steadies a DSLR on one’s shoulder and pulling its two levers automatically turns the camera lens to focus the shot without blurring it due to camera shake.

While it certainly looks strange, the device seems to be effective in terms of solving a problem most filmmakers encounter during their career—focusing the lens without shaking the camera in the process.
Trend Themes
1. Cycle-made Camera Gear - Incorporating bicycle parts such as the brake lever in camera gear creates new avenues for innovation in both the filming and cycling industry.
2. Steadying Mechanisms in Filming - Using novel mechanisms such as the SnapFocus presents an opportunity to explore innovative new methods of stabilizing cameras and solving the problem of blurry shots.
3. Mobile Filming Solutions - Mobile filming solutions such as the SnapFocus address the needs of filmmakers wanting to capture footage while on the go, creating potential for further innovation in this area.
Industry Implications
1. Camera Gear - There is an opportunity for companies to explore incorporating parts from other industries, such as cycling, into their camera gear to create unique and effective solutions for filmmakers.
2. Cycling - Cycling companies can explore new markets by incorporating their parts and technology in other industries such as camera gear, opening up avenues for disruptive innovation.
3. Film Production - The use of new and innovative filming solutions may lead to more efficient and effective film production, creating opportunities for disruption and innovation within the industry.
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