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Hippie-Inspired Jean Tutorials

'DIY Tie Dye Denim' by Honestly WTF is Impactful

— June 6, 2012 — Fashion
Surprisingly straightforward with crystal-clear instructions, the 'DIY Tie Dye Denim' tutorial by Honestly WTF is sure to have more than a few denim shirts undergoing makeovers.

Giving readers the chance to reinvigorate their existing wardrobe with an on-trend injection of cool, the tutorial guides readers through the process of strategically lightening their clothes. Using very few ingredients and taking under an hour to complete, the guide is an extremely doable DIY with some impressive results. Playing on the existing never-ending popularity of denim and bringing a definite edge to classic pieces, this is a great way for readers to keep their wardrobe current without spending too much money.

Wonderfully simple with a bit of an edge, this DIY will have many readers recycling their beloved denim in a creative way.
Trend Themes
1. DIY Tie Dye Denim - Disruptive innovation opportunity: Create easy-to-follow tutorials on DIY tie dye denim to tap into the desire for on-trend, personalized fashion.
2. Strategically Lightening Clothes - Disruptive innovation opportunity: Develop innovative products or techniques for strategically lightening clothes to help consumers refresh their existing wardrobe.
3. Reuse and Recycle Fashion - Disruptive innovation opportunity: Explore sustainable fashion solutions that encourage readers to repurpose and upcycle their beloved denim garments.
Industry Implications
1. Fashion and Apparel - Disruptive innovation opportunity: Introduce new technologies or materials to the fashion industry that enable consumers to easily personalize and rejuvenate their wardrobe.
2. DIY and Crafts - Disruptive innovation opportunity: Provide innovative tools, kits, or platforms that empower individuals to engage in DIY fashion projects, such as tie dyeing denim.
3. Sustainable Fashion - Disruptive innovation opportunity: Develop eco-friendly fashion practices, such as upcycling denim, that align with the growing demand for sustainable and recycled clothing.
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