The Fiat 500 Limo Adds a Little More Legroom to the Iconic Auto
Michael Hines — May 25, 2012 — Autos
It would have been a major coup to Ford if Jennifer Lopez had arrived for the American Idol finale in this Fiat 500 limo. The Italian micro-car, recently brought back to America, has been stretched to provide the ultimate in fuel-efficient luxury.
The 500 is one of Italy's most iconic cars, so this definitely isn't the first time that someone has turned it into a limo. However, it is the first time that someone has taken the new 500 and gave it a little more legroom. This Fiat 500 limo may be a one-of-a-kind at the moment, but don't be shocked if a few more show up on the scene in the upcoming months. The 500 is slowly taking America by storm. It's only a matter of time before Escalade and Hummer limos are phased out in favor of Fiats.
The 500 is one of Italy's most iconic cars, so this definitely isn't the first time that someone has turned it into a limo. However, it is the first time that someone has taken the new 500 and gave it a little more legroom. This Fiat 500 limo may be a one-of-a-kind at the moment, but don't be shocked if a few more show up on the scene in the upcoming months. The 500 is slowly taking America by storm. It's only a matter of time before Escalade and Hummer limos are phased out in favor of Fiats.
Trend Themes
1. Micro-car Stretching - There is a growing trend of stretching micro-cars to provide more legroom and fuel-efficient luxury.
2. Iconic Car Reinvention - There is an emerging trend of taking iconic cars like the Fiat 500 and reinventing them to suit new market demands.
3. Growing Popularity of Fiat 500 - The Fiat 500 is gaining popularity in America, indicating potential disruption to the traditional limousine market.
Industry Implications
1. Automotive - The automotive industry has an opportunity to explore the niche market of stretched micro-cars and create innovative luxury options.
2. Transportation - The transportation industry can capitalize on the trend of iconic car reinvention to offer unique and stylish transportation options.
3. Car Rental - Car rental companies have the potential to tap into the growing popularity of the Fiat 500 by offering it as a luxury rental option.
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