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Drink Lid Disguises

The Sip-Stache Coffee Cup Concept Brings a Fun Formality to Your French Roast

— May 22, 2012 — Lifestyle
The iconic curled mustache crops up in some of the most unexpected places, but it's actually quite appropriately employed within these Sip-Stache paper cup caps. The plastic spill-preventing lids have been molded to form one of three familiar facial hair styles, allowing the drinker to mask his own milk mustache acquired from his cafe au lait.

While drinking through this cup designed by Matte Berit Nyberg, Leela Ivie Joshi and Hanna McLaughlin, others will witness you with a comical upper lip. A matching cardboard sleeve reveals the trim and shape you're trying on. A groomed coffee stirrer provides a regular java top with a clever costume; this Sip-Stache can be inserted through a small hole and removed for a lighthearted mocha masquerade.
Trend Themes
1. Novelty Drinkware - There is an opportunity to create more unique and eye-catching drinkware designs that augment the drinking experience by infusing humor and personality.
2. Personalized Food Packaging - Creating personalized food packaging that allows customers to create a custom or personalized label can create a deeper connection between the customer and your brand.
3. Customizable Utensils - Creating utensils with customizable designs can make for a fun and unique dining experience.
Industry Implications
1. Food and Beverage - Innovative novelty drinkware can attract customers and increase sales for coffee shops, cafes, and other food and beverage establishments.
2. Packaging - Personalized food packaging can be used by food packaging companies to offer more customizable options for clients.
3. Utensils - Utensil companies can market customizable utensils for restaurants, cafes, and other food establishments.
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